ORLANDO, Fla., Dec. 17 /PRNewswire/ -- (http://www.myprgenie.com) -- One of the world's largest digital publishers, BlueToad, Inc. (http://www.bluetoad.com) has announced it will launch its new digital newsstand in January 2010. Soon to be available at http://www.coverstand.com, this website will provide readers online digital access to thousands of magazines, newspapers, catalogs, retail inserts and other publications. Where CoverStand differs from existing digital newsstands is in its pricing model.

"CoverStand is the first online digital library that will offer its services at no cost to publishers," says Brad Wriedt, CEO of BlueToad. "Publishers will also control their own customer billing and pricing for subscriptions -- our job is to provide a convenient site for readers to quickly search and find publications of interest."

BlueToad has quickly built a reputation of offering quality digital products at affordable prices. According to Wriedt, "This is no introductory offer. CoverStand represents another opportunity for us to offer a better tool for our customers to reach their readers."

BlueToad's extensive publication base of over 5,000 titles will ensure CoverStand will launch with a large inventory. Once released, membership on CoverStand will be open to all digital publications, regardless of digital provider.

For more information, go to http://www.coverstand.com and register for e-mail notification of the site launch. For more information on BlueToad, visit http://www.bluetoad.com.

To see press release go to http://myprgenie.com/3590

Contact: Jessica Aslanian, jessica@bluetoad.com, 407-992-8744 x 117

SOURCE BlueToad, Inc.

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