Building Dedication Honors Former CEO of Regence BlueCross BlueShield of Oregon

    PORTLAND, Ore., June 2 /PRNewswire/ -- Regence employees, along with
 community leaders and friends and family of Richard "Dick" Woolworth, will
 celebrate Monday, June 5 when its "First Avenue Building" in downtown
 Portland is christened the R.L. Woolworth building.
     The dedication ceremony will take place at 4:30 p.m., on the steps of
 the newly named R.L. Woolworth building at 1621 SW First Avenue, Portland,
 Oregon.
     Woolworth joined Blue Cross of Oregon in 1971 as assistant vice
 president of Provider and Professional Relations. In the early 1980s, he
 personally oversaw the construction of the "First Avenue Building," which
 was intended as the new headquarters for Blue Cross of Oregon. However, the
 building's completion coincided with the merger of Blue Cross of Oregon and
 OPS-Blue Shield in 1983, so it became the initial headquarters for Blue
 Cross and Blue Shield of Oregon.
     In his 32-year career with Regence and its Oregon family of companies,
 Woolworth worked to create an organization that today is the region's
 largest not-for-profit health insurance carrier. In 1995, he founded The
 Regence Group that today covers Blue Cross and Blue Shield companies in
 Idaho, Oregon, Utah and Washington.
     "The Regence we know today -- with nearly 3 million members, 6,000
 employees and 2005 revenues of $7.5 billion -- exists because of
 Woolworth's collaborative approach and a belief that we can accomplish more
 together than individually," said Mark Ganz, Regence president and CEO.
     Since his retirement from Regence in 2003, Woolworth has stayed active
 in his many corporate board and community activities. Christening the
 "First Avenue Building" in his name is a fitting way to recognize his
 significant contributions to, and leadership of, Regence and the Oregon
 community, said Ganz.
     About Regence BlueCross BlueShield of Oregon
     Regence BlueCross BlueShield of Oregon provides medical, dental and
 related coverage for about one million members in Oregon and in Clark
 County, Washington. It's part of the Regence Group, the largest affiliation
 of health plans in the northwest and intermountain states, collectively
 covering nearly three million people. The Regence Group and its affiliates
 are not-for-profit independent licensees of the Blue Cross and Blue Shield
 Association. Nearly one in three Americans has health care coverage through
 Blue Plans. For more information, visit www.or.regence.com.
 
 

SOURCE Regence BlueCross BlueShield of Oregon

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