Butter Cow Continues Its Presence at the Iowa State Fair
ANKENY, Iowa, Aug. 1 /PRNewswire/ -- The butter cow continues its presence at the Iowa State Fair for the 43rd year. This year, however, the butter cow will be accompanied by several characters from the cartoon Peanuts. Characters represented will include Charlie Brown, Snoopy, Lucy, Sally and others. In past years the butter cow has been part of themes such as John Wayne and the Last Supper. "The butter cow ranks among the top three things people look for at the Iowa State Fair," said Kevin Stiles, vice president of marketing and corporate communications for Midwest Dairy Association. "We appreciate the chance to partner with Duffy in promoting dairy products and the dairy industry. Through fun, innovative checkoff programs like this dairy farmers have been successful in creating interest in their delicious and wholesome products." The butter cow enables its creator, Duffy Lyon, to pay tribute to the hard work and dedication of so many dairy families by promoting butter and other dairy products. "I enjoy, in my own creative way, promoting the dairy industry and informing the public of the commitment of many hard-working dairy farmers in producing a high quality product," said Duffy. Duffy's work takes months of preparation. She starts out by doing research on the breed she will be creating. She then moves on to the drawing board to make several sketches of her design. With about 500 to 600 pounds of butter, enough to make 42,000 cookies, at hand Duffy sculpts it into the life- like shape of a cow. Duffy's sculptures are known, not only in Iowa, but also in many other parts of United States. Her sculptures have been featured in Life, Time, People Magazine, The Today Show and many others. Duffy's dual love of sculpting and dairy have come together to form an Iowa state fair icon simply known as the butter cow, and she has no plans of stopping her extraordinary art. "I plan to continue making the butter cow as long as I can stand on my two feet," said Duffy. Midwest Dairy Association invites everyone to come and see the butter cow this year at the Iowa State Fair August 8-18, 2002, and watch for next year's "butter" tribute to the 100th anniversary of Harley Davidson. Midwest Dairy Association is a non-profit organization funded by dairy farmers to build demand for dairy products through advertising, marketing, nutrition education and research. During the past three years, cheese and fluid milk advertising programs were responsible for selling an additional 1.5 billion pounds of milk annually, according to USDA reports. Since the national program began in 1984 per capita consumption of dairy products has grown from 519 pounds to approximately 600 pounds. MAKE YOUR OPINION COUNT - Click Here http://tbutton.prnewswire.com/prn/11690X29121367
SOURCE Midwest Dairy Association
More by this Source
Minnesota Dairy Industry Crowns 60th Princess Kay of the Milky Way
Aug 21, 2013, 22:35 ET
Browse our custom packages or build your own to meet your unique communications needs.
Learn about PR Newswire services
Request more information about PR Newswire products and services or call us at (888) 776-0942.