Calling All Anglophile Angelenos!

VisitBritain Charts Brit Week 2009

New Map to Guide Californians in Experiencing the Quintessential British Lifestyle Both at Home and in the UK

LOS ANGELES, April 8 /PRNewswire/ -- You know who you are. Fancy a spot of tea in the afternoon or a pint at your local pub? When talking about Football, do you really mean Soccer, not the NFL?

For all the Anglophile Angelenos who can't get enough of all things British, VisitBritain, the national tourist board for England, Scotland and Wales, in collaboration with Brit Week 2009, launches the new Brit Week 2009 Map, an insider's guide to experiencing Southern California with a British twist, and a practical tool to help plan a full-fledged trip to Britain.

Celebrating Brit Week's local events and partners, the two-sided map incorporates the finest British-flavored experiences in California, including retail, entertainment, food, drink and culture -- and provides travel ideas for a fantastic holiday in Britain, including information on taking advantage of the 20 year-low exchange rate, as well as outstanding travel deals and discounts.

The map's local California section offers Anglophile Angelenos a detailed Brit Walk itinerary designed to pin-point the best locations to experience British brands, stores, restaurants and products in Los Angeles and Orange County, as well as special discount offers. To complement that, the map's British side introduces some of the U.K.'s best traveling, shopping, culinary and entertainment experiences, and a list of invaluable discount travel tips for visitors heading to Britain this year.

From April 21 - May 7, a full-color, printed version of the map will be available free of charge at many participating Brit Week retail partners and will be distributed at all Brit Week events taking place in Southern California. The Brit Week 2009 Map will also be included in select neighborhoods with the Sunday, April 26 edition of The Los Angeles Times and in Daily Variety on April 20. Starting April 20, a free, downloadable version of the map will be available at www.visitbritain.com/britweek.

With the exchange rate at a 20-year low, there has never been a better time to VisitBritain. Travellers can pack their Brit Week Map and head to Britain this year, taking advantage of the great accommodation deals offered by the Radisson Edwardian and the London May Fair, flying Virgin Atlantic non-stop from Los Angeles to London, all at affordable prices. Britain is back on the menu for bargain hunters!

Exchange rates last Spring were nearly $2.00 to 1 pound sterling. Today, travelers get $1.47 to 1 pound sterling. When travelers combine the strong dollar with travel industry deals and discounts, it's the best time in years to plan a trip to Britain. VisitBritain, the national tourist board for England, Scotland and Wales, has a deals and discount section that is updated regularly for travelers on its website, www.visitbritain.us, showing the latest ways to stretch that dollar across the pond.

For more information about Brit Week or to start planning your trip to Britain, go to

For more information about local events for Brit Week 2009, please visit www.britweek.org.

VisitBritain markets Britain to the rest of the world and England to the British, building value of tourism by creating world-class destination brands and marketing campaigns. It also builds partnerships with - and provides insights to - other organizations which have a stake in British and English tourism.

SOURCE VisitBritain



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http://www.visitbritain.us

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