Calling All Croppers! The Skinny Cow(R) Brand Is Searching for the 'Queen of the Crop'



    OAKLAND, Calif., May 1 /PRNewswire/ -- Calling all croppers! The Skinny
 Cow brand is recognizing excellence in social cropping by unveiling a
 contest to find and crown the "Queen of the Crop."
     According to the Craft and Hobby Association, scrapbooking, a method of
 preserving a legacy of written history through photographs, memorabilia and
 embellishments, has recently become more popular than golf. With one in
 three households containing a scrapbooker, the hobby has grown rapidly
 since its modern debut in the early 1980s.
     The Skinny Cow brand is inviting "scrappers" across the country to
 share their snipped, stamped and stenciled memories as part of a nationwide
 challenge in creativity. The contest involves creating a layout with two
 photos, a title, at least one accent or embellishment, and a journalizing
 block to bring the page to life. Croppers have until midnight on July 31,
 2007, to submit their entries in one of the following categories:
     * Best "Girls Nite Out" Page:
       -- From TV show watching parties to book clubs and happy hours, memories
 
          are always made when good friends come together for an evening of
          fun!
 
     * Best "Crop Party" Page:
       -- Scrapbooking and parties go together like glitter and glue!  If your
          scrapbooking get-togethers go down in history, be sure to preserve
          the memories with an amazing visual display of all the good times.
 
     * Best "Scrapbook Convention" Page:
       -- Croppers across the country convene to refine skills and creativity
          ... and not to mention, scrapbook!
     The top 150 contest entries will be judged by a panel of "celebrity
 scrapbookers" from Creating Keepsakes and Simple Scrapbooks magazines. The
 grand prize winner will be crowned "Queen of the Crop," and receive a trip
 for four to Walt Disney World(R) in Orlando, Fla. Three 1st prize winners
 (one per category) will receive a digital camera and photo printer package,
 and 30 2nd prize winners (10 per category) will receive a year's supply of
 The Skinny Cow frozen treats.
     For additional contest information, a complete list of the rules, and
 to fill out an entry form, visit www.skinnycow.com.
     ABOUT THE SKINNY COW ICE CREAM SNACKS
     The Skinny Cow(R) brand offers a variety of decadent low fat and no
 sugar added frozen snacks from rich and creamy ice cream sandwiches and
 bars to delicious ice cream cones. Since 1994, The Skinny Cow brand has
 made mouth- watering ice cream snacks for health-conscious dessert lovers
 who know that looking good and staying healthy doesn't have to mean a life
 without indulgence. The goal of The Skinny Cow brand is to make healthy
 lives a whole lot happier with amazing better-for-you ice cream snacks that
 are "big eats" without the "big regrets" of excess fat and calories found
 in conventional ice creams. For more information on the company, please
 visit www.skinnycow.com. Walt Disney World(R) is not a sponsor of the
 "Queen of the Crop" contest or otherwise involved.
     NOTE: THE SKINNY COW(R) is a registered trademark of Societe des
 Produits Nestle S.A., Vevey, Switzerland.
 
 

SOURCE Skinny Cow

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