"Hallofun" Is On-the-Go Halloween Fun

NEW YORK, Oct. 21 /PRNewswire/ -- Just in time for Halloween, Cellufun (m.Cellufun.com), the world's largest mobile community of social gamers, announced today that it has launched "Hallofun," a series of games that allows users to celebrate Halloween with their friends on their mobile phones.

Cellufun's users can decorate their homepages, dress up their avatars in costumes, knock on their friends' doors and go trick-or-treating, pick pumpkins, and carve killer jack-o-lanterns. There's also a Haunted Hay Ride, a Haunted House Maze, bonfire building, and a costume contest in which users can vote for the coolest costumes in Cellufun. Hallofun's virtual costumes are available for free and for purchase (from $2-$4) and include Betty Boop, a French Maid, a Chef, an Astronaut, a Ninja, and dozens of others. Cellufun is also offering a limited edition Halloween Mobile Pet Bat and two Halloween Pet Dragons and is re-launching their Captives of Witch Hill adventure game with new graphics and story elements.

"Hallofun is the ultimate virtual Halloween experience," said Neil Edwards, CEO of Cellufun. "What's more fun than trick-or-treating with your friends in wild costumes? Our users have an insatiable desire to play new games and buy new virtual goods on their phones, and this year for Halloween we've added many new features that really take advantage of our community's growth over the last twelve months."

Hallofun is available in 10 languages and can be played on any phone with a data plan. Over eight million unique monthly mobile visitors choose to spend their personal time on Cellufun, where users play social games, connect with friends, and shop for virtual goods every day.

About Cellufun

Cellufun is the world's largest mobile social and gaming community where people meet, shop, and play social games. It is available on any phone with a data plan with no download required and can be accessed in 10 different languages. Cellufun partners with mobile operators and media companies such as Verizon Wireless, T-Mobile, MetroPCS, Virgin Mobile, AOL, and USA Today to deliver branded entertainment and custom-designed mobile marketing solutions. Cellufun garners over 200 million page views per month.

    Contact: Keith Katz
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    www.cellufun.com

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    Contact: Talia Mann, Joel Mazmanian
    Telephone: 212-843-9341, 212-843-8295
    Email: pr@cellufun.com

SOURCE Cellufun

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