NORFOLK, Va., March 14 /PRNewswire/ -- Centric CRM, developer of the
most advanced Open Source Customer Relationship Management (CRM) system
available, today announced the release of Centric CRM 4.1, featuring a
number of improvements that add both power and productivity to enterprise
CRM. Centric CRM 4.1 introduces Action Plans, a new tool that allows a
company to quickly establish workflow best practices, as well as expanded
support for a total of eleven leading database systems -- by far the
largest number of any open source CRM product.
Other new features and upgrades in Centric CRM 4.1 include:
-- Support for both Geronimo and IBM Websphere Application Server-
Community Edition J2EE application servers;
-- A new Web Content Management System (beta) that users can leverage to
build and manage a fully functional external Web site that is
seamlessly integrated into their CRM system;
-- Web 2.0 collaborative capabilities such as discussion forums and
-- Asterisk for VoIP voice capability, enabling appropriate customer
contact personnel to be notified by screen alert whenever an account
calls in as well as outbound calling to account contacts at the click
of an icon;
-- Portal access to account information for external customers, allowing
customers to access their account details, trouble tickets and project
plans via the Web.
-- Certification on the entire line of IBM hardware and processors up to
and including mainframes.
-- And various performance enhancements making the product faster and
more secure than ever.
"The Centric CRM platform continues to grow in popularity, with major
customer deployments taking place at some of the world's most respected
companies," said Michael Harvey, chief marketing officer and VP/corporate
development for Centric CRM. "Through these and other installations,
Centric CRM gains invaluable feedback on enhancements that will add value
to a broad range of users. Centric CRM 4.1 reflects this input and as such,
has become a major milestone in the continued growth of the system."
Centric CRM has become a major open source CRM product due to its
enterprise-class dependability, its long list of user features, and its
exceptionally user-friendly licensing model that is unique even within the
open source community. The Centric Public License, a "one version, one
license" model, enables the user to freely download the entire system and
use it forever, as long as the source code is not redistributed. Developers
own any improvements they make. The company also sells an annual
maintenance contract to customers wishing professional service and support
for Centric CRM.
"Centric CRM 4.1 is well suited for the realities of today's business
environment," said Robert Fiveash, founder and co-owner of Brand Fuel. "In
addition to its flexible and affordable licensing model, Centric CRM is
supported by a strong user community as well as the company itself, which
is constantly adding features and capabilities to keep the platform at the
forefront of the industry."
Unique to Centric CRM in version 4.1 is its new Action Plans tool that
allows users to quickly build, deploy and enforce best practices for
specific CRM tasks such as lead management or trouble ticket resolution.
Action Plans coordinate many complex, disparate actions involving multiple
CRM modules into a single, seamless and user-configured process.
By establishing best practices through Action Plans within Centric CRM,
enterprises can not only dramatically reduce employee training time, but
also give management visibility into routine workflows.
Centric CRM 4.1's support for MySQL, IBM DB2 and Oracle 10g databases
is a significant step forward. It brings the total number of supported
databases to eleven (others include PostgreSQL, EnterpriseDB, Microsoft SQL
Server, IBM Cloudscape, Apache Derby, Interbase, Dafodil and Firebird),
giving Centric CRM 4.1 the broadest number of accepted databases of any
open source CRM system.
Adding even more value to the platform's database capability is its
object-oriented backup and restore function, which allows users to
seamlessly backup/restore any Centric CRM 4.1 system from one supported
database to any other.
Companies of all sizes in today's business climate require
sophisticated CRM capability. With that in mind, Centric CRM was designed
from the ground up to be scalable for companies of all sizes. Its Java/J2EE
architecture, enterprise-class security, low cost, and open source code
makes it the solution of choice for the most rigorous CRM deployments.
Centric CRM is used daily by highly respected customers including The
Weather Channel, U.S. Foodservice, Brand Fuel and Spirit Cruises. For more
information about Centric CRM 4.1, or to download the product, visit
About Centric CRM
Centric CRM is the developer of the world's most advanced open source
CRM (Customer Relationship Management) system. Under development for almost
seven years, Centric CRM comprises over 2-million lines of code. Its
advanced Java/J2EE, web-based, and object-oriented architecture runs on all
standards- based platforms. It's used today by Fortune 500 companies in
large configurations and by thousands of smaller enterprises. Centric CRM
includes all common CRM modules and adds significant capabilities such as
Website Authoring, Enterprise Content Management, Project and Document
Management, Customer Surveys, and advanced Help Desk functions.
SOURCE Centric CRM