Chattanooga Times Free Press Selects Trumba to Power its Online Event Calendar
Newspaper Builds Community by Presenting Local 'Go-and-Do' Content through
Trumba Connect Solution
SEATTLE, July 16 /PRNewswire/ -- Trumba Corporation, a developer of
innovative online calendaring solutions, announced today that the
Chattanooga Times Free Press has selected Trumba(R) Connect to power its
online event calendar. Trumba Connect is an online event calendaring
solution that helps organizations increase event awareness and attendance
and better connects them with their audiences through a comprehensive suite
of tools that includes a hosted, interactive Web calendar, email, and
reporting services.
Trumba Connect offers the Chattanooga Times Free Press an array of
event-centric tools that include the ability to maximize user-generated
content through event submission forms, create categories of calendars
based on event types or geography, reverse publish online event information
into print products, and drop events onto an array of personal calendaring
solutions. In addition, the Chattanooga Times Free Press is able to easily
import information into its calendar from the Chattanooga Downtown
Partnership, Chattanooga Area Convention and Visitors Bureau and other
art-related organizations in the surrounding community.
"We want the Chattanooga Times Free Press to be recognized as the
authority for local information in Chattanooga," said Ed Bourn, New Media
Manager for the Chattanooga Times Free Press. "Integrating Trumba Connect
aligns with our overall online strategy to be THE source of news, weather,
events and other local information of interest."
The Chattanooga Times Free Press' online event calendar features
information in a variety of categories such as sports, entertainment,
lifestyle, community, and others. With Trumba Connect, the newspaper can
easily expand these categories as needed. Trumba Connect also enables
visitors to the Web site to view event information and interact with it by
adding events to their personal calendars, setting event reminders,
arranging to be notified if events change, and more. Visitors can also
easily submit their own event information, which keeps the calendars
active, interesting, and community-centered.
"Chattanooga Times Free Press joins a growing list of local newspapers
that are quickly recognizing the benefits of Trumba Connect," said Jeremy
Jaech, CEO of Trumba. "The interactive and customizable features of Trumba
Connect will help the Chattanooga Times Free Press engage their readers and
better connect them with their surrounding community, while also giving
individuals in the community the opportunity to submit their very own
'go-and-do' content."
The Chattanooga Times Free Press calendar of events can be found at:
http://timesfreepress.com/calendar.html.
About Trumba
Trumba Corporation is a Seattle-based developer of innovative online
event presentation and content management technology that helps media
companies build community around and generate revenue from "go-and-do"
content. The company's flagship product, Trumba Connect, allows
organizations to embed highly interactive and customizable calendars within
their websites. Trumba customers also benefit from an array of
event-centric tools that include the ability to maximize user-generated
content through event submission forms, create categories of calendars
based on event types or geography, reverse publish online event information
into print products, drop events onto an array of personal calendaring
solutions and much more. Trumba technology is used by a variety of media
organizations, including The New York Times, The Seattle Times, Chattanooga
Times/Free Press, Pocono Record, King 5 TV and more. Trumba Connect is a
subscription-based software as a service (SaaS) solution. The company is
privately held and backed by three of the industry's leading venture
capital firms, including Kleiner Perkins Caufield & Byers, August Capital
and Oak Investment Partners. To find out more about Trumba, visit
http://www.trumba.com.
SOURCE Trumba Corporation
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