Citysearch Brings Local Businesses to Life With the Introduction of Video * Video on Citysearch Gives Users an Insider Look at Local Businesses

* New Search and Browse Capabilities Improve Content Navigation

* My Citysearch Summary Delivers Personal Recommendations

    WEST HOLLYWOOD, Calif., May 2 /PRNewswire/ -- Citysearch, the leading
 online local guide and an operating business of IAC (Nasdaq:   IACI), today
 unveiled the next-generation of Citysearch, including new features and
 functionality to make finding and evaluating local businesses easier for
 Citysearch users. New features on the popular site include: Video on
 Citysearch, which gives users an insider look at local businesses; enhanced
 search functionality to improve content navigation on the site; and an
 improved My Citysearch Summary, which delivers local business
 recommendations based on popularity and recent search activity.
     "Video on Citysearch is the first of many enhancements that our
 audience can expect to see from us this year," said Jay Herratti, President
 of Citysearch. "Leveraging our trusted content, we will continue to
 introduce new features designed to provide consumers with the best local
 experience on the web."
     New Video on Citysearch Gives Users a Sneak Peak into Local Businesses
     Video on Citysearch gives users the opportunity to experience the
 ambiance and meet the owners of businesses before visiting. Citysearch
 tapped Internet video company, TurnHere to create the videos.
     "A great local experience is about providing consumers with the most
 relevant information," said Scott Morrow, Executive Vice President, Product
 and Marketing, Citysearch. "Whether they're searching for a restaurant, spa
 or boutique shop, Video on Citysearch, coupled with our trusted
 information, arms users with the ability to make more informed, confident
 decisions about where to spend their time and money."
     New features on Citysearch:
     *  Enhanced search and browse capabilities: Search results for specific
        businesses by name and across categories produce more relevant and
        targeted results.  Citysearch also introduces a new module that allows
        users to quickly browse local information in its more than 500
     *  Personalized suggestions: My Citysearch offers recommendations based on
        a user's recent search activity and popularity of similar locations.
     *  New site design: Citysearch updates its design, embracing color and new
        imagery to highlight deep content and local personalities.
     "Consumers are increasingly searching for deeper and more engaging
 information on local businesses. This is underscored by our recent
 research, which indicates that a majority of consumers watch Internet video
 ads," said
     Matt Booth, Senior Vice President, The Kelsey Group. "Citysearch's
 enhancements answer consumer demand for a better local experience."
     Experience the new Citysearch at
     About Citysearch
     Citysearch is a leading local search and directory company that
 provides the most up-to-date information on businesses, from restaurants
 and retail, to travel and professional services. Citysearch empowers
 consumers to make informed decisions about where to spend their time and
 money by delivering trusted content, local expertise and helpful tools,
 including 14.5 million local businesses listings, over 600,000 user reviews
 and ratings nationwide. Citysearch is an operating business of IAC (Nasdaq:  
 IACI). For more information, visit:

SOURCE Citysearch

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