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Clarity Consulting Named Microsoft Windows Phone 7 Series Development Partner

Clarity expands commitment to enterprise market with new mobile practice focused on creating media-rich, consumer facing and line of business applications


News provided by

Clarity Consulting Inc.

Mar 16, 2010, 10:27 ET

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CHICAGO, March 16 /PRNewswire/ -- To best meet the growing mobile business needs of its customers, Clarity Consulting Inc. has become a partner in the Microsoft Windows Phone 7 Series application development marketplace.  Announced at MIX10 in Las Vegas, the new marketplace features the Microsoft Windows Phone 7 Series mobile application development platform, free tools and merchandising support – as well as advances in Microsoft Silverlight and the XNA Framework.  Clarity Consulting will leverage the marketplace to build compelling and highly interactive mobile applications for corporate clients seeking to improve productivity, simplify customer interactions and increase brand loyalty.  

"Enterprise mobility is at a key inflection point," said Marlon Smith, Mobile Practice Leader, Clarity Consulting.  "In North America alone, analysts predict the mobile enterprise applications market will reach $10.3 billion by 2013.  But that uptick hinges on our collective ability to deliver data quickly and easily to a wide variety of devices, across a wide variety of platforms, while simultaneously leveraging existing technology investments.  With tools like Windows Phone 7 Series and our new Clarity mobile practice, we believe we can help our customers achieve this perfect storm."

Microsoft Windows Phone 7 Series is a new mobile operating system specially designed to deliver a richer, more interactive mobile experience.  It includes a highly intuitive user interface, seamless integration of live, real-time data, over-the-air synchronization and back-up, Outlook email applications, and a myriad of entertainment options including music, gaming and social networking.  Set to launch in mobile phones at the end of 2010, Windows Phone 7 Series is already being touted as the next industry-leading mobile breakthrough.  

In addition, Clarity Consulting is launching its own mobile business practice to leverage not only new platforms like Windows Phone 7 Series, but also the company's existing expertise in UX Design, Microsoft Silverlight and XNA Framework to create more robust, best-in-class solutions – ranging from line of business applications to consumer-facing storefront solutions.  The company will also host a dedicated mobile blog and developer events in its hometown of Chicago to share best practices and promote key learnings region-wide.  

"While devices like the iPhone have changed the way we interact with our mobile phones, there is still a long way to go to help mobile workers better manage their personal and professional lives," added Smith.  "Windows Phone 7 Series is positioned to succeed where others don't by enabling seamless integration, better development opportunities and lower cost of entry.  Clarity is excited to be part of the mobile enterprise revolution and looks forward to actively shaping the next generation of mobile experiences."

About Clarity Consulting Inc.

Clarity Consulting Inc. develops, customizes and implements software solutions to help clients achieve their unique visions and drive business results.  Clarity's versatile and talented consultants specialize in application development, business intelligence, legacy integration and e-commerce websites for a range of clients, from retail and manufacturing industries to financial institutions.  Clarity Consulting Inc. is based in Chicago, Illinois, USA.  For more information about our company, our people, and our solutions, please visit www.claritycon.com.

SOURCE Clarity Consulting Inc.

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