CMP Media Announces 14th Annual Embedded Systems Conference Boston for Engineering's Creators Of Technology, September 12 - 15 Largest East Coast Gathering for the World's Electronic Engineering Elite will

Give Exclusive Sneak Peak of Pioneering Technologies Changing the Way We Work,

Live and Play



    BOSTON, Aug. 18 /PRNewswire/ -- CMP Media today announced that the 14th
 annual Embedded Systems Conference Boston (www.esconline.com/boston), will run
 September 12-15 at the Hynes Convention Center. The event is recognized as the
 East Coast's most important and comprehensive forum for the "Creators of
 Technology" -- design engineers and engineering management -- those who take
 the first steps in creating cutting-edge breakthroughs driving our global
 economy and influencing everything from cell phones, console gameplay, medical
 devices, RFID technologies and space travel, to mention just a few. Many
 technologies are first introduced at the Embedded Systems Conference several
 years before they hit the market.
     Embedded Systems Conference Boston will offer more than 90 classes and
 tutorials, providing design engineers, and engineering managers crucial
 updates on the industry's hottest topics like TCP/IP networking, CPLD and
 FPGA, Linux/Open Source, UML, ARM architecture, and high availability design.
 Conference-goers can expect to learn the latest techniques on how to make
 their embedded systems designs stronger, faster and more secure by attending a
 wide selection of sessions, ranging from "Principles of Safety-Critical
 Systems Design" to the full-day "Embedded GNU Jumpstart" program. Highlights
 of the conference will include the 2005 Embedded Security Seminar (September
 12-14), two full days of exhibitor workshops presented by Intel, Sun
 Microsystems, and other leading companies (September 13-14), and a keynote
 address by Avi Rubin, professor of computer science at Johns Hopkins
 University who will speak about the global business impact of security and
 RFID technologies (September 13).
     "Now in its 14th year, the Embedded Systems Conference Boston continues to
 be the gathering place of the world's 'Creators of Technology' -- those
 designers, managers, and innovators whose work drives global economic markets
 and transforms world culture," said Paul Miller, vice president and group
 publisher of the CMP Media Electronics Group. "Just as rock stars and athletes
 are globally celebrated, ESC recognizes the heroes in our community who are
 changing the way we work, live and play through astounding technological
 advancements."
     In addition to training sessions, more than 150 leading hardware and
 software providers will be showcasing innovative, breakthrough technology and
 products, September 13-14. Among the exhibitors are Echelon, Atmel, Green
 Hills Software, Mentor Graphics/Accelerated Technology, Wind River and Xilinx.
 Exhibitors will also host two days of workshops, addressing specific solutions
 to unique design challenges. Workshops are free to all registered conference
 attendees and feature programs like "Migration from RTOS to Linux Enables
 Multi-Core Optimizations" hosted by Intel, "Real-Time and Embedded Java
 Solutions Seminar" by Sun Microsystems, and "Delivering Added Value With
 Embedded Speech & Voice Recognition" by IBM. For a complete list of free
 exhibitor workshops, visit: http://www.esconline.com/boston/workshops .
     "Embedded Systems Conference Boston provides an ideal environment for
 reaching our target developer -- the behind-the-scenes innovators creating
 great products looking for that extra edge in cost savings, increased
 functionality, and networked technologies," said Anders Axelsson, Echelon's
 senior vice president of sales and marketing. "We're able to effectively reach
 new customers through exhibiting at the show and our free workshop for
 attendees will give us the opportunity to demonstrate to developers and
 technology leaders just how fast, cost-effective, and easy it is to embed our
 control networking technology into their products."
 
     Embedded Security Seminar focuses on latest trends, tools and design
 methodologies (September 12-14)
     The three-day technical program will feature several one-to-three hour
 sessions on topics like practical secure hardware design, wireless security,
 and Internet security. Executives from Nokia, Atmel, Texas Instruments,
 LynuxWorks, Seagate, Fortify Software and more will address subjects like
 "Security for Mobile Devices", "Network Security for Embedded Systems", and
 "Wireless Sensor Networks". Security is a growing concern for the embedded
 industry, as engineers are being tasked with the critical challenge of
 securing devices that share data with other devices. CMP Media research has
 shown that two-thirds of attendee's upcoming embedded design projects are
 expected to have security considerations. The seminar is sponsored by
 Innominate Security Technologies AG and SafeNet.
     Attendees can register for the Embedded Security Seminar individually, or
 together with the Embedded Systems Conference Boston.
     "ESC Boston gives us an excellent opportunity to confirm Atmel as a leader
 in the design and manufacture of advanced semiconductors, with particular
 focus on our flash memory based microcontrollers," said Clive Over,
 communications director of Atmel(R) Corporation. "The conference provides us
 the ideal environment for reaching out to new partners and clients, and
 educating the nation's technology leaders on the ease, cost effectiveness and
 flexibility of our silicon chips (ICs) and support tools."
 
     Event Keynote Addresses RFID Technologies
     On Tuesday, September 13, from 10:15 a.m. to 11:30 a.m., Avi Rubin will
 deliver the keynote address "Security and Privacy Issues in RFID
 Technologies", describing the two types of RFID systems in use today and the
 security and privacy concerns introduced by these and future applications.
 Rubin is the professor of computer science and technical director of the
 Information Security Institute at Johns Hopkins University and the founder of
 Independent Security Evaluators.
 
     Make Beneficial Business Connections
     Attendees and exhibitors will have the opportunity to "super-charge their
 event networking experience" at the event by opting in to EEQuorum(TM), an
 online matching system designed specifically for the Embedded Systems
 Conference to enable electronics-industry buyers and sellers to make contact
 and plan meetings before the event begins. By gathering pre-registration
 demographics, EEQuorum(TM) empowers each pre-registered attendee to see how
 they relate to others at the show, and systematically connect to the people
 and products that support their business objectives. EEQuorum is sponsored by
 BDMetrics.
     EEQuorum(TM) is free to registered participants of the event for use
 before, during, and for two weeks after the show. Users receive their own
 personalized development portal to make and receive matches with other
 EEQuorum(TM) users that have similar networking and business interests. This
 allows users to proactively pinpoint other attendees or exhibitors to meet at
 the show. For those interested in tapping into more powerful business
 development capabilities, EEQuorum(TM) delivers personalized recommendations
 regarding the markets, technologies, products, companies, and people at the
 show that have strategic relevance to the products or interests of each
 participant. To register for EEQuorum(TM), visit:
 http://www.esconline.com/boston/network .
 
     About CMP Media's Electronics Group
     The CMP Media Electronics Group is the premier technology and business
 media brand serving the information needs of the creators of technology
 worldwide through print, online and conferences.
     As the most comprehensive and integrated source of electronics technology
 information, the CMP Media Electronics Group offers a full suite of products
 and services to reach electronics systems design professionals throughout the
 world. With its combination of media properties, CMP Media's Electronics Group
 focuses on delivering a targeted audience and actionable information to
 marketers in the electronics technology community.
     Each month, CMP Media's Electronics Group delivers more than 1 million
 copies of its publications in five languages to subscribers in 55 countries.
 Online visitors from more than 100 countries view more than 7.5 million pages
 on its Web sites in six different languages and in a year, more than
 35,000 decision makers from 48 countries attend its conferences in North
 America, China, Taiwan and Europe.
 
     CMP Media's Electronics Group properties include:
 
     -- Print -- EE Times, Embedded Systems Programming, Electronics Supply &
        Manufacturing
     -- Online -- EE Times Online, DesignLines, PlanetAnalog.com, Embedded.com,
        my-esm.com, CommsDesign.com, and SupplyLines
     -- Conferences -- Embedded Systems Conferences, Embedded Connect and
        Design Seminars
 
     About CMP Media
     CMP Media (www.cmp.com) is the leading integrated media solutions company
 providing "broad and deep" access to the entire technology spectrum -- the
 builders, sellers and buyers of technology worldwide. The company's
 comprehensive database of technology decision makers enables marketers to
 reach targeted audiences throughout the purchase process with publications,
 web offerings, face-to-face events, consulting and other marketing services
 that deliver actionable results.
 
     CONTACT:
      Julia Konstantinovsky
      Atomic Public Relations for CMP Media
      +1-415-402-0230
      julia@atomicpr.com
 
 

SOURCE CMP Media
RELATED LINKS
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