Competitive Grocery Price Study Shows ALDI Shoppers Save Average $137 Per Month
Select assortment discount grocer 37% less than traditional supermarkets, 22% to 26% less than discounters, big box
"In tough times like these, it seems everyone is taking a harder look at their spending decisions," said
An ALDI price competitive study across all its U.S. divisions compared the costs of 184 items considered "very important to customers" ranging from apple juice and garden salad to cheddar cheese and frozen chicken breasts. The ALDI basket averaged
This significant savings comes at a time when not only the recession is deepening but as food economists are predicting another 4 percent to 5 percent food price inflation increase this year. Rising food costs in 2009 come on the heels of a 5.4 percent increase in 2008 for food and beverage prices, according to the Bureau of Labor Statistics.
"As important as price is, there's only one way to attract and keep the diversity of shoppers we do: You have to have great products," Kavanaugh said. "People really discover the ALDI difference when they try our ALDI select brands and find out that inexpensive can be great."
For comparison purposes, ALDI customers in the Chicagoland area can purchase one pound of 80 percent lean ground beef for
Customers can expect to find 1,400 of the most frequently purchased items at an ALDI store. Almost 95 percent of ALDI's products are sold under the ALDI select brands to keep costs down and are manufactured by many of the nation's leading food producers. In its test kitchen and using independent laboratory analysis, ALDI ensures its products meet or exceed the quality and taste of national name brands.
In addition to fresh produce and non-food products, ALDI carries more than 100 brands that include the Fit & Active line of healthier alternatives, Lacura award-winning skincare,
About ALDI Inc.
ALDI, a leader in the international grocery retailing industry, began in the
SOURCE ALDI Inc.
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