Continuing Expansion: iBiquity Announces New Luxury Automaker Will Include HD Radio (TM) Technology 2010 Rolls-Royce Phantom Series Offers Exquisite Audio Experience Available in Dealerships Now

COLUMBIA, Md., Nov. 18 /PRNewswire/ -- iBiquity Digital Corporation, the developer of digital HD Radio(TM) Technology for AM and FM audio and data broadcasting, today announced that the 2010 Rolls-Royce model lineup will integrate HD Radio(TM) Technology as standard equipment, including the highly regarded 2010 Rolls-Royce Phantom Series - available in dealerships now.

"We are proud to confirm the availability of HD Radio Technology for yet another prestigious brand - Rolls-Royce," said Jeff Jury, Chief Operating Officer of iBiquity Digital. "The Rolls-Royce brand is revered. This commitment to HD Radio(TM) Technology as standard illustrates how digital radio's dynamic function enhances the in-car ambiance. The addition of Rolls-Royce to the HD Radio roster truly solidifies the Technology's stature in the luxury automotive class."

Rolls-Royce of North America offered HD Radio(TM) Technology in its vehicles as standard equipment in late 2007. Today, the highly-regarded Phantom models, including the Sedan, Extended Wheel Base, and Drophead Coupe, enable drivers to experience new channels with unique content in crystal-clear digital sound. There are currently more than 2,000 stations in the country broadcasting in digital, with over 1,000 HD2/HD3 multicast channels. For a complete list of HD Radio stations broadcasting in the U.S., go to http://www.hdradio.com/.

HD Radio(TM) Technology continues to be adopted by the automotive industry at an accelerating pace. Including Rolls-Royce, there are currently nine automakers offering factory-installed HD Radio(TM) Technology as standard or an option: BMW, Hyundai, Jaguar, Mercedes, MINI, Scion, Land Rover and Volvo. Five others have also committed to offering HD Radio Technology, including: Audi, Ford, Kia, Lincoln and Mercury.

BMW, the parent company of Rolls-Royce Motor Cars, was the first automaker to offer HD Radio Technology in its vehicles. Today, BMW offers HD Radio(TM) Technology as a standard feature in its 2009/2010 Model Year 7 Series, 6 Series, 3 Series, 1 Series, X5, X6 and Z4 Roadster vehicles; and also as a factory-installed option across the balance of its line.

To locate your nearest Rolls Royce dealership, please visit: http://www.rolls-roycemotorcars.com/#/dealerships/find_contact_dealership/.

About iBiquity Digital Corporation

iBiquity Digital Corporation is the developer of HD Radio(TM) technology, which is fueling the digital radio revolution in the United States and around the world. The digital technology enables broadcasters to offer new FM channels through multicasting, crystal-clear sound and data services on both the AM and FM bands - all free, with no subscription fee. Leading broadcasters, consumer electronics manufacturers, automakers and retailers are committed to HD Radio technology. iBiquity Digital is a privately held company with operations in Columbia, MD, Auburn Hills, MI, and Basking Ridge, NJ. For more information, please visit http://www.hdradio.com and http://www.ibiquity.com.

To arrange interviews or for additional information, please contact:

    Scott Cianciulli / Jo Anne Barrameda
    Brainerd Communicators
    212-986-6667
    cianciulli@braincomm.com / barrameda@braincomm.com

Note: "HD Radio(TM)" and the HD Radio logo are proprietary trademarks of iBiquity Digital Corporation. All other trademarks are the property of their respective owners. The "HD" in HD Radio(TM) is part of iBiquity Digital's brand name for its advanced digital AM/FM system. It does not mean hybrid digital or high-definition digital; both of these are incorrect.

SOURCE iBiquity Digital Corporation



RELATED LINKS
http://www.ibiquity.com

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