Custom-Made Bedding - Affordable Luxury for a Down Economy
NEW YORK, March 30 /PRNewswire/ -- As small retailers like the Warm Biscuit Bedding Co. struggle to expand in the difficult economy this spring they are finding growing interest in custom-made goods.
"Moms are looking for affordable ways to escape their everyday financial reality. And Custom bedding is a fun, engaging way to brighten any home," says Vicki Mote Bodwell , owner of WarmBiscuit.com. "More and more moms are going back to basics: home-cooked meals, hand-knit scarves and hand-made toys. Things made by hand are special, and they make us feed good about buying them. Custom sewing their kids bedding and curtains is a way they are bringing this feeling into their home decor."
"It used to be that custom decorating was just for people who could afford an expensive designer. Not anymore. Today, parents want - and expect to find - unique and affordable pieces for their home. And that's what we deliver," says Debbie Dunbar , Director of Fabrics for WarmBiscuit.com. "Sometimes, it only takes one or two pieces, like kids' pillows or shams to pull the entire look together."
"We wanted to allow our customer to fall in love with the fabrics and then turn over the difficulty of sewing to us. Our expert sewing team can make just about anything. In fact, the more challenging the project, the more we like it," says Bodwell.
Warm Biscuit Bedding Co.'s website makes the once-intimidating process of interior decorating easy for non-designers. Now, finding beautiful, high-quality fabrics can be done online and doesn't require any special knowledge. Yet, while women today have confidence in their own design sense, most still lack the ability to sew.
Sewing used to be an everyday part of Americans' lives. "I learned to sew in Home Ec class in high school," states Dunbar. "And while that curriculum is long gone, interest in the craft is making a comeback."
Tapping into the winning combination of the Warm Biscuit Bedding Co.'s fabrics and their skilled design team, moms now can create a designer look at an affordable price.
Founded in 1998 by Vicki Bodwell , the Warm Biscuit Bedding Co. is one of the first ecommerce and catalog retailers to offer custom, yet affordable, products for kids' rooms. The concept was so successful, allowing Mrs. Bodwell to grow her business from its humble beginnings in her bedroom to offices in downtown New York City and custom workshops in Oklahoma and Colorado.
The Warm Biscuit Bedding Co.'s bedding and products have been featured in InStyle, Real Simple, Ladies' Home Journal, Parents, Family Circle, The New York Times and The Today Show. Mrs. Bodwell, a known expert in children's decor, bedding and fabrics, is available for press opportunities. Shop online at warmbiscuit.com or call 1-800-231-4231.
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SOURCE Warm Biscuit Bedding Co.
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