Diageo and Moet Hennessy USA Each Enter New Long Term Agreements With Glazer's to Distribute Wines, Spirits and Champagne Brands in Texas and Louisiana

Dec 08, 2010, 15:00 ET from Moet Hennessy USA from ,Diageo

NEW YORK, Dec. 8, 2010 /PRNewswire/ -- Diageo and Moet Hennessy USA announced today that each has signed new agreements with Glazer's Distributors that continue Glazer's role as the exclusive distributor of both companies' spirits, wine and champagne brands in Texas and Louisiana.  In 2000, Diageo and Moet Hennessy USA embarked on a transformational route to market strategy for their respective spirits, wine and champagne brands in the U.S., with Glazer's becoming the dedicated distributor for both companies in Texas and Louisiana in 2002.  

"Glazer's is a leader in the industry and we are pleased to start the next chapter of our relationship together," said Larry Schwartz, President, Diageo USA. "Our new agreement with Glazer's in Texas and Louisiana provides significant benefits to both our companies – and marks the next step toward the evolution of Diageo's distributor strategy."

"Moet Hennessy USA is pleased to continue its association with Glazer's in Texas and Louisiana," said Jim Clerkin, President and CEO of Moet Hennessy USA. "With the additional support committed by Glazer's for our brands I am confident of continued growth and success to our mutual benefit."

Diageo and Moet Hennessy USA's respective agreements with Glazer's provide for a number of key changes including enhancements to the fully dedicated sales coverage for spirits brands of both companies, as well as a simplified, more efficient leadership structure for the Glazer's sales division dedicated to Diageo and Moet Hennessy USA brands.  Additionally, within the sales division are enhanced resources and capabilities focused on on-premise, multicultural and innovation, all areas that are designated as key priorities for future growth.

"We are very excited about these new agreements with Diageo and Moet Hennessy USA and we are pleased to continue our relationship and association with the iconic spirits and wine brands of these two companies in Texas and Louisiana," said Bennett Glazer, Chairman and CEO of Glazer's Companies.

Sheldon "Shelly" Stein, President and CEO of Glazer's Distributors, said, "These new long term agreements with Diageo and Moet Hennessy USA confirm Glazer's commitment to aggressive growth in the industry. We are pleased to have solidified our business in Texas and Louisiana with Diageo and Moet Hennessy USA, and look forward to new and future growth opportunities with our strategic partners."

About Glazer's

Glazer's, one of the largest privately held companies in the United States, and currently operating in 11 states, is one of the nation's largest wholesale distributors of wine, spirits, and malt beverage products. The third-generation family business was founded in Dallas in 1933. For more information, please visit our Web site at www.glazers.com.

About Moet Hennessy USA

MOET HENNESSY USA is the leading importer and marketer of luxury wines, spirits and champagnes in the U.S. The Moet Hennessy portfolio includes renowned brands such as: Hennessy Cognac; Moet & Chandon, Dom Perignon, Krug, Veuve Clicquot and Ruinart champagnes; Belvedere vodka; 10 Cane Rum; Grand Marnier; Glenmorangie and Ardbeg single malt Scotch whiskies; and fine wines, including Chateau d'Yquem, Cheval des Andes, Terrazas de Los Andes, Cape Mentelle, Cloudy Bay, Greenpoint, Newton Vineyard and Domaine Chandon California sparkling among others. Moet Hennessy has a strong consumer focus with an uncompromising commitment to building luxury brands.

About Diageo

Diageo (Dee-AH-Gee-O) is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, Crown Royal, Beaulieu Vineyard and Sterling Vineyards wines.

Diageo is a global company, trading in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE).

For more information about Diageo, its people, brands, and performance, visit us at Diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com.

Celebrating life, every day, everywhere.

SOURCE Moet Hennessy USA; Diageo



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