NEW YORK, Feb. 14, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Digital Communications 2012

http://www.reportlinker.com/p0771015/Digital-Communications-2012.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Phones_and_PDA

Executive Summary

The digital communications market is becoming increasingly vital to more and more people in the UK. The focus of the market is now predominantly portability and accessibility, and this is where any future growth in the industry will be attained. Traditional means such as landline phones are showing considerable long-term decline, while mobile Internet used on portable devices is becoming very popular in its infancy.The market has quickly become a battle field between a handful of companies. Apple's iPhone and iPad have become the market leaders in the premium category, while mobile phones and tablet computers running on the Google Android system have done very well in the mid-market, as have RIM's BlackBerry phones and tablet computers. All of these devices have taken advantage of a good 3G network in the UK and many Wi-Fi hotspots across town and city centres.Using an exclusive market research survey commissioned by Key Note, it is possible to see that all types of non-voice communication are on the increase, while landline calling is the only voice communication sector that has experienced a fall in consumer penetration in recent years.However, despite these positives indications within the industry, there is some concern surrounding the market's value. The telecommunications industry's retail revenue fell by £0.3bn in 2010 when compared to the previous year's figures. One of the reasons behind this is that many providers are choosing to cut into their profits in the telecommunications market, in a bid to convince consumers to invest in 'bundles', which usually include digital television services that come at a higher price. Effectively, the market is suffering in terms of value as suppliers sacrifice telecommunications revenues to get more revenue from other sources.Moving onto communications via the Internet, a large majority of residents in the UK use social networking sites as a means of communication. Consequently, this sector has recorded the largest growth in recent years. However, the only revenue generated from this sector comes from Internet advertising, and very little revenue is seen in the digital communications industry overall.The future of the digital communications market will undoubtedly rely on more portable devices that are able to perform a greater variety of tasks. Video calls between mobiles could easily become commonplace when the new 4G Internet network is auctioned off by the Office of Communications (Ofcom) in the coming years, possibly late 2012. However, for now, consumers seem to be happy to invest in their digital communication usage despite a recent period of financial uncertainty which could continue well into the future.

Table of Contents Foreword

Executive Summary

Market Definition

REPORT COVERAGE

Report Background

Definitions

MARKET SECTORS

MARKET TRENDS

Media Convergence

Social Network-Oriented Communication

Cable Television, Broadband, Mobile Phone and Landline Telephone Deals

ECONOMIC TRENDS

Population

Gross Domestic Product

Inflation

Unemployment

Household Disposable Income

MARKET POSITION

The UK

Overseas

Market Size

THE TOTAL MARKET

BY MARKET SECTOR

Telecommunications

The Internet

Industry Background

RECENT HISTORY

NUMBER OF COMPANIES

EMPLOYMENT

REGIONAL VARIATIONS IN THE MARKETPLACE

DISTRIBUTION

HOW ROBUST IS THE MARKET?

LEGISLATION

Communications Act

KEY TRADE ASSOCIATIONS

Digital UK

DIGITALEUROPE

Federation of Communication Services

Intellect

Internet Service Providers' Association

Mobile Operators Association

Competitor Analysis

THE MARKETPLACE

Landlines

Mobile Phones

Internet

MARKET LEADERS

British Sky Broadcasting Group PLC

BT Group PLC

Everything Everywhere Ltd

HutchisonG UK Ltd

TalkTalk Ltd

Telefónica O2 UK Ltd

Virgin Medias Ltd

Vodafone Group PLC

OTHER COMPANIES

Apple Inc

Colt Telecom Group Ltd

KCOM Group PLC

Level

Microsoft Corporation

Primus Telecommunications Group Inc

OUTSIDE SUPPLIERS

Computer, Internet and Broadcasting Majors

Mobile Handset Manufacturers

MARKETING ACTIVITY

Main Media Advertising

Other Marketing Activity

Exhibitions and Conferences

Strengths, Weaknesses, Opportunities and Threats

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

Buying Behaviour

INTRODUCTION

VOICE COMMUNICATIONS

NON-VOICE COMMUNICATIONS

DOMESTIC TELEVISION AND RADIO EQUIPMENT

Current Issues

NEW PRODUCT DEVELOPMENTS

Apple Continues to Dominate

Amazon Due to Enter the Market

PRICING STRATEGIES AND COSTS

Free Landline Calls

Discounts With Mobile Phone or Digital Television Subscriptions

Free Hardware With Subscriptions

The End For Unlimited Data?

Cheaper 'Network to Network' Minutes

GLOBAL BLACKBERRY OUTAGE

The Global Market

MARKET SUMMARY

Forecasts

ECONOMIC FORECASTS

Population

FUTURE TRENDS

Further Convergence

The Rise of Mobile Instant Messaging and Fall of Texting

Patent Wars

Company Profiles

INTRODUCTION

DEFINITIONS

Turnover (Sales)

Pre-Tax Profit

Profit Margin

Average Remuneration

Sales per Employee

FURTHER INFORMATION

BRITISH SKY BROADCASTING GROUP PLC

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

BT GROUP PLC

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

EVERYTHING EVERYWHERE LTD

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

HUTCHISONG UK LTD

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

TELEFONICA UK LTD

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

VIRGIN MEDIA LTD

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

VODAFONE GROUP PLC

Previous Name(s) and Date(s) of Change

Principal Activities

SIC Code

Structure

Recent Developments

FINANCIAL PROFILE

Sales

Profits

Employees

Balance Sheet/Ratios

Further Sources

Publications

General Sources

Government Publications

Key Note Sources

Key Note Ltd

Understanding TGI Data

Number, Profile, Penetration

Social Grade

Standard Region

Key Note Research

The Key Note Range of Reports

To order this report:Phones and PDA Industry: Digital Communications 2012

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Nicolas Bombourg
Reportlinker
Email: nbo@reportlinker.com
US: (805)652-2626
Intl: +1 805-652-2626

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