NEW YORK, Feb. 14, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Digital Communications 2012http://www.reportlinker.com/p0771015/Digital-Communications-2012.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Phones_and_PDA
Executive Summary
The digital communications market is becoming increasingly vital to more and more people in the UK. The focus of the market is now predominantly portability and accessibility, and this is where any future growth in the industry will be attained. Traditional means such as landline phones are showing considerable long-term decline, while mobile Internet used on portable devices is becoming very popular in its infancy.The market has quickly become a battle field between a handful of companies. Apple's iPhone and iPad have become the market leaders in the premium category, while mobile phones and tablet computers running on the Google Android system have done very well in the mid-market, as have RIM's BlackBerry phones and tablet computers. All of these devices have taken advantage of a good 3G network in the UK and many Wi-Fi hotspots across town and city centres.Using an exclusive market research survey commissioned by Key Note, it is possible to see that all types of non-voice communication are on the increase, while landline calling is the only voice communication sector that has experienced a fall in consumer penetration in recent years.However, despite these positives indications within the industry, there is some concern surrounding the market's value. The telecommunications industry's retail revenue fell by £0.3bn in 2010 when compared to the previous year's figures. One of the reasons behind this is that many providers are choosing to cut into their profits in the telecommunications market, in a bid to convince consumers to invest in 'bundles', which usually include digital television services that come at a higher price. Effectively, the market is suffering in terms of value as suppliers sacrifice telecommunications revenues to get more revenue from other sources.Moving onto communications via the Internet, a large majority of residents in the UK use social networking sites as a means of communication. Consequently, this sector has recorded the largest growth in recent years. However, the only revenue generated from this sector comes from Internet advertising, and very little revenue is seen in the digital communications industry overall.The future of the digital communications market will undoubtedly rely on more portable devices that are able to perform a greater variety of tasks. Video calls between mobiles could easily become commonplace when the new 4G Internet network is auctioned off by the Office of Communications (Ofcom) in the coming years, possibly late 2012. However, for now, consumers seem to be happy to invest in their digital communication usage despite a recent period of financial uncertainty which could continue well into the future.
Table of ContentsExecutive Summary
Market Definition
REPORT COVERAGE
Report Background
Definitions
MARKET SECTORS
MARKET TRENDS
Media Convergence
Social Network-Oriented Communication
Cable Television, Broadband, Mobile Phone and Landline Telephone Deals
ECONOMIC TRENDS
Population
Gross Domestic Product
Inflation
Unemployment
Household Disposable Income
MARKET POSITION
The UK
Overseas
Market Size
THE TOTAL MARKET
BY MARKET SECTOR
Telecommunications
The Internet
Industry Background
RECENT HISTORY
NUMBER OF COMPANIES
EMPLOYMENT
REGIONAL VARIATIONS IN THE MARKETPLACE
DISTRIBUTION
HOW ROBUST IS THE MARKET?
LEGISLATION
Communications Act
KEY TRADE ASSOCIATIONS
Digital UK
DIGITALEUROPE
Federation of Communication Services
Intellect
Internet Service Providers' Association
Mobile Operators Association
Competitor Analysis
THE MARKETPLACE
Landlines
Mobile Phones
Internet
MARKET LEADERS
British Sky Broadcasting Group PLC
BT Group PLC
Everything Everywhere Ltd
HutchisonG UK Ltd
TalkTalk Ltd
Telefónica O2 UK Ltd
Virgin Medias Ltd
Vodafone Group PLC
OTHER COMPANIES
Apple Inc
Colt Telecom Group Ltd
KCOM Group PLC
Level
Microsoft Corporation
Primus Telecommunications Group Inc
OUTSIDE SUPPLIERS
Computer, Internet and Broadcasting Majors
Mobile Handset Manufacturers
MARKETING ACTIVITY
Main Media Advertising
Other Marketing Activity
Exhibitions and Conferences
Strengths, Weaknesses, Opportunities and Threats
STRENGTHS
WEAKNESSES
OPPORTUNITIES
THREATS
Buying Behaviour
INTRODUCTION
VOICE COMMUNICATIONS
NON-VOICE COMMUNICATIONS
DOMESTIC TELEVISION AND RADIO EQUIPMENT
Current Issues
NEW PRODUCT DEVELOPMENTS
Apple Continues to Dominate
Amazon Due to Enter the Market
PRICING STRATEGIES AND COSTS
Free Landline Calls
Discounts With Mobile Phone or Digital Television Subscriptions
Free Hardware With Subscriptions
The End For Unlimited Data?
Cheaper 'Network to Network' Minutes
GLOBAL BLACKBERRY OUTAGE
The Global Market
MARKET SUMMARY
Forecasts
ECONOMIC FORECASTS
Population
FUTURE TRENDS
Further Convergence
The Rise of Mobile Instant Messaging and Fall of Texting
Patent Wars
Company Profiles
INTRODUCTION
DEFINITIONS
Turnover (Sales)
Pre-Tax Profit
Profit Margin
Average Remuneration
Sales per Employee
FURTHER INFORMATION
BRITISH SKY BROADCASTING GROUP PLC
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
BT GROUP PLC
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
EVERYTHING EVERYWHERE LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
HUTCHISONG UK LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
TELEFONICA UK LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
VIRGIN MEDIA LTD
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
VODAFONE GROUP PLC
Previous Name(s) and Date(s) of Change
Principal Activities
SIC Code
Structure
Recent Developments
FINANCIAL PROFILE
Sales
Profits
Employees
Balance Sheet/Ratios
Further Sources
Publications
General Sources
Government Publications
Key Note Sources
Key Note Ltd
Understanding TGI Data
Number, Profile, Penetration
Social Grade
Standard Region
Key Note Research
The Key Note Range of Reports
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Industry Analysis and InsightsNicolas Bombourg
Reportlinker
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