NEW YORK, March 19 /PRNewswire/ -- Bidz.com, a leading online jewelry
auction site, formally announces the choice of Direct Agents, Inc. as their
'Agency of Record' to manage performance affiliate marketing programs. Q4
proved particularly exciting as both companies enjoyed a marked increase in
online visibility, their marketing efforts yielding extraordinary results.
Direct Agents' expertise in lead generation allowed for tremendous
accelerated growth of Bidz's customer base from the campaign's initiation
to date. At the same time, the partnership has generated new registered
users while maintaining the opportunity for Bidz to remarket to these
consumers in the future.
Direct Agents' expertise and management of Bidz.com's lead generation
efforts has exceeded initial goals and expectations. As Agency of Record,
Direct Agents will assume Bidz's new lead generation affiliate
relationships, while continuing to support Bidz in all aspects of its
online marketing campaign. An emphasis on e-mail marketing, affiliate
networks, and web-ad networks remains at the forefront of Direct Agents'
focus. Their goal going forward is to continue to increase Bidz's volume
and sales while maintaining quality control on back-end conversions.
"We are proud to have been named 'Agency of Record' for Bidz," affirms
Direct Agents' founder and director, Dinesh Boaz. "We look forward to
further growing the program in 2008 and working with Bidz on new
initiatives." In 2008, Bidz plans to launch a Spanish language version of
their site in addition to a full retail site to complement their current
site. These latest developments in the Direct Agents-Bidz partnership are
just a glimpse of great cooperative efforts to come.
About Direct Agents, Inc.:
Direct Agents, Inc. is a leading full service interactive advertising
agency specializing in lead generation, performance marketing and new
customer acquisition. Direct Agents achieves success for its clients
through strategic media planning, execution, and evaluation of customized
campaigns. Direct Agents was named one of the top 100 fastest-growing
companies by Entrepreneur Magazine in 2006. To join the Direct Agents- Bidz
affiliate network, please apply at
http://www.directagents.com/bidz-affiliates/. For more information about
Direct Agents, please visit http://www.directagents.com.
Bidz.com, founded in 1998, is an online auctioneer of jewelry. Bidz
offers its products through a live auction format requiring only a $1
minimum opening bid. To learn more about Bidz.com visit its website at
PR at Direct Agents, Inc.
SOURCE Direct Agents, Inc.