Direct Agents Named Exclusive Agency for Leads

Mar 11, 2008, 01:00 ET from Direct Agents, Inc.

    NEW YORK, March 11 /PRNewswire/ -- Direct Agents is proud to announce
 the inauguration of the AccuQuote-Direct Agents Affiliate Program. This
 year, Direct Agents will preside over all new AccuQuote affiliates and
 serve as the exclusive agency for AccuQuote's affiliate marketing
 initiative. The relationship was formally acknowledged with the launch of
 the Affiliate Network sign-up form on the site.
     Direct Agents and AccuQuote began their work together in 2005 when
 Direct Agents approached AccuQuote with a new source for increasing
 AccuQuote's volume of new applicants. Direct Agents' expertise in lead
 generation and media buying has brought about extraordinary increases in
 lead volume since the initiation of the lead generation program. "Direct
 Agents proves month after month that they are an exceptional agency to work
 with," lauds AccuQuote's VP of Marketing, Sean Cheney. "We are excited to
 grow our relationship with them as our exclusive affiliate network."
     The AccuQuote-Direct Agents Affiliate Program is an affiliate
 management service offered by Direct Agents tailored specifically to
 high-traffic advertisers. The performance-based program allows
 participating affiliates to sign up for client offers directly on client
 sites using affiliate technology provided and managed by Direct Agents.
 After approval and upon entering the system, affiliates will receive
 personalized assistance from Direct Agents' dedicated team to guide them
 through the set-up process and help them get acquainted with a client's
     Direct Agents' proactive media buying team works individually with each
 publisher joining the network, and focuses on growing larger affiliate and
 publisher partnerships. This personalized approach tailored to each unique
 client and affiliate sets Direct Agents apart from standard affiliate
 programs and allows Direct Agents to secure greater inventory and volume in
 a highly competitive and crowded performance marketing space. With the
 launch of the new Direct Agents-AccuQuote affiliate program, participating
 affiliates and publishers will have the opportunity to share in the success
 of one of the best-converting life insurance campaigns available online
     About Direct Agents, Inc.:
     Direct Agents, Inc. is a leading full service interactive advertising
 agency specializing in performance marketing, affiliate management and
 media buying services. Direct Agents achieves success for its clients
 through strategic media planning, execution, and evaluation of customized
 campaigns. Direct Agents was named one of the top 100 fastest-growing
 companies by Entrepreneur Magazine in 2006. To join the Direct
 Agents-AccuQuote affiliate program, please apply at
Contact: Francesca ReDavid Direct Agents, Inc. +1-212-925-6558

SOURCE Direct Agents, Inc.