DLP Cinema(R) Projectors Selected for All 130 Kinepolis Cinema Screens in Belgium; First European Exhibitor With Exclusive DLP Cinema Deal

Jul 06, 2006, 01:00 ET from Texas Instruments DLP Products

    DALLAS, July 6 /PRNewswire/ -- Texas Instruments (NYSE:   TXN) (TI) today
 announced that Kinepolis Cinema has chosen DLP Cinema(R) technology as the
 exclusive digital projection technology for their screens in Belgium.
 Kinepolis Cinema is a Brussels-based operator with 22 complexes and 309
 screens in Belgium, France, Spain, Poland and Switzerland; and more than
 22.6 million cinemagoers visited Kinepolis in 2005. Europe's first
 all-digital projection complex will be in Bruges, Belgium.
     DLP Cinema projectors from Barco will be installed at all Kinepolis
 Cinema theatres throughout Belgium. The installation of 130 DLP Cinema
 projectors is scheduled to be complete by 2007.
     "Our customers have expressed interest and enthusiasm for digital
 cinema presentations, and only DLP Cinema projection technology has proven
 reliability and superior picture quality," said Gilbert Deley, managing
 Director Kinepolis Cinema. "Our confidence in DLP Cinema and in Barco is
 the result of moviegoer satisfaction and a complete analysis of alternative
 d- cinema systems."
     "Kinepolis Cinema was the first European exhibitor to install a DLP
 Cinema projector in 2000," said Nancy Fares, Business Manager, DLP
 Cinema(R). "We are pleased to be expanding our relationship with Kinepolis,
 and joining them to create Europe's first all-digital projection cinema
     DLP Cinema projectors have been deployed in theatres in Europe and
 worldwide for more than 6 years, bringing the visual benefits of digital to
 moviegoers in 30 countries. There are now more than 1,500 DLP Cinema
 screens worldwide, with over 400 DLP Cinema screens in Europe and with
 thousands more announced to deploy in the next few years.
     About Texas Instruments DLP Products
     DLP display technology from Texas Instruments offers clarity down to
 the most minute detail, delivering pictures rich with color, contrast and
 brightness to large-screen HDTVs and projectors for business, home,
 professional venue and digital cinema (DLP Cinema(R)). 75 of the world's
 top projection and display manufacturers design, manufacture and market
 products based on DLP technology. At the heart of every DLP chip is an
 array of up to 2.2 million microscopic mirrors which switch incredibly fast
 to create a high resolution, highly reliable, full color image. DLP
 technology's chip architecture and inherent speed advantage provides
 razor-sharp images and excellent reproduction of fast motion video. Since
 early 1996, more than 9 million DLP subsystems have been shipped. For more
 information, please visit http://www.dlp.com .
     Texas Instruments Incorporated provides innovative DSP and Analog
 technologies to meet our customers' real world signal processing
 requirements. In addition to Semiconductor, the company's businesses
 include Sensors & Controls and Educational & Productivity Solutions. TI is
 headquartered in Dallas, Texas, and has manufacturing, design or sales
 operations in more than 25 countries.
     Texas Instruments is traded on the New York Stock Exchange under the
 symbol TXN. More information is located on the World Wide Web at
 http://www.ti.com .
     DLP and DLP Cinema are registered trademarks of Texas Instruments.

SOURCE Texas Instruments DLP Products