Dominican Republic's Leading Phone Company, CODETEL, Changes Name to Verizon

Branding Strengthens Verizon's Presence in the Americas and

Local Company's Business Leadership

Feb 03, 2004, 00:00 ET from Verizon

    SANTO DOMINGO, Dominican Republic, Feb. 3 /PRNewswire/ -- CODETEL, the
 largest telecommunications company in the Dominican Republic, now has a new
 name -- Verizon.
     The name change was announced yesterday at the National Theater of Santo
 Domingo in a ceremony to welcome the Verizon brand to the Dominican Republic.
 The blue and white colors associated with CODETEL (Compania Dominicana de
 Telefonos) were replaced with Verizon's red, white and black colors.
     "Our main objective is to capitalize on the local strengths our customers
 associate with CODETEL and the global standard of excellence which
 distinguishes Verizon," said Jorge Ivan Ramirez, president of Verizon in the
 Dominican Republic.  "CODETEL has a long and proud history serving its
 customers, and this step reinforces our continuing commitment to help our
 customers make progress every day in everything we do."
     Verizon Communications owns 100 percent of the company, which is the
 leading local, long-distance and wireless telephone service provider in the
 Dominican Republic.
     "This is a significant step toward strengthening our presence in the
 Americas and our commitment to build the most respected brand and reputation
 in the industry," said Daniel C. Petri, president of Verizon International.
 "The strength of the Verizon brand, combined with CODETEL's reputation for
 excellent customer service, will deliver an exciting and superb customer
 experience to the Dominican Republic."
     Verizon Wireless customers in the United States and wireless customers of
 the Dominican Republic company can already take advantage of roaming
 capability between the two countries.  The service became active in November.
     A multi-media advertising campaign will introduce customers in the
 Dominican Republic to the Verizon brand.  Broadcast, print and radio ads will
 focus on the quality and reliability that characterize Verizon.
     In addition to the Dominican Republic, Verizon's presence in the Caribbean
 and in the Americas includes Puerto Rico Telephone, which already uses the
 Verizon Wireless brand; CANTV in Venezuela; and TELUS in Canada.
     A Fortune 10 company, Verizon Communications (NYSE:   VZ) is one of the
 world's leading providers of communications services, with approximately
 $68 billion in annual revenues. Verizon companies are the largest providers of
 wireline and wireless communications in the United States.  Verizon is also
 the largest directory publisher in the world, as measured by directory titles
 and circulation.  Verizon's international presence includes wireline and
 wireless communications operations and investments, primarily in the Americas
 and Europe.  For more information, visit
     VERIZON'S ONLINE NEWS CENTER: Verizon news releases, executive speeches
 and biographies, media contacts and other information are available at
 Verizon's News Center on the World Wide Web at  To
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SOURCE Verizon