Dr. Bronner's Magic Soaps and Fair Trade Certifier IMO Accepted into Whole Trade(TM) Program by Whole Foods Market(R)
Whole Foods Market to Donate 1% of Sales to Whole Planet Foundation(TM)
Dr. Bronner's is a 60-year-old family-owned business and pioneer of organic and fair trade soap and personal care products. Dr. Bronner's is the first organic personal care manufacturer in the US to undergo rigorous screening and certification of its own labor conditions as well as its fair trade sourcing of major ingredients.
For each Whole Trade product sold, one percent of the retail sale will go to Whole Planet Foundation. The mission of this foundation is to create economic partnerships with the poor through microcredit in communities that supply Whole Foods Market stores with product, with a focus on the developing world.
Through innovative assistance for entrepreneurship -- including microcredit loans and support for community projects -- Whole Planet Foundation seeks to create broader prosperity in emerging economies. States Dr. Bronner's President
Background on Dr. Bronner's Fair Trade Program
IMO's "Fair for Life" is a third-party certification program for social accountability and fair trade in agricultural, manufacturing and trading operations. IMO Social & Fair Trade Certification guarantees that human rights are guaranteed at any stage of production, that workers enjoy fair wages and working conditions, and that smallholder farmers receive a fair price. Fair trade improves the livelihood of thousands of smallholder farmers and workers by providing the means for social community projects and empowerment of people.
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