NEW YORK, Sept. 12, 2012 /PRNewswire/ -- Dwell Media and New York Magazine have partnered to create City Modern, a collaboration celebrating architecture and design in New York with presenting sponsor Audi. The partnership includes the creation of a joint design publication, modern home tours in Manhattan and Brooklyn (Oct 6 & 7), and a week of design and architecture programming (Oct 1-7). City Modern is the official media sponsor of the AIANY's Archtober Festival, and looks to elevate the level of discussion and awareness about great New York design across platforms and disciplines. New York's talented design community will populate what promises to be an amazing week of panels, discussions and parties, culminating in a weekend of home tours in Manhattan and Brooklyn. Dwell President Michela O'Connor Abrams and New York Magazine Publisher Larry Burstein will kick-off the week at the New York Design Center with a press preview of the Design Through the Ages installation and a cocktail party to follow, sponsored by Audi.
City Modern programs will be led by New York Magazine's Design Editor Wendy Goodman and Dwell's Editor-in-Chief Amanda Dameron. Celebrated panelists include: designers Nate Berkus and Thom Filicia, restaurateur Andrew Tarlow, Jerry Helling of Bernhardt Design, Marion Weiss of Weiss/Manfredi, architecture critic Alexandra Lange, architect Hugh Hardy, the Guggenheim's David van der Leer, artist Mary Ellen Carroll, architect Michael Arad, lighting artist Leni Schwendinger, Philippe Vergne, Director of the Dia Art Foundation, designer Dror Benshetrit and design duo Leong Leong. Ten celebrated architectural firms are featured on the New York Home Tours, and a dozen internationally acclaimed industrial designers based in Brooklyn will open the doors to their studios.
SCHEDULE OF EVENTS
VISIT www.citymodernnyc.com for details and registration.
Monday, October 1
Opening Celebration sponsored by Audi
Design Through the Ages Exhibition sponsored by NY Design Center (By Invitation)
5:30 Press Preview | 6 – 8pm Reception | 200 Lexington Avenue
(invite requests to email@example.com)
The best in modern design from the last half century - celebrated interior designers including Nate Berkus and Thom Filicia will create design vignettes from the mid-20th century through today. Nods to the old masters and inspiring design ideas for the future will be on full display at the New York Design Center 15th floor showroom for the full week. The space will open up at 6pm for the City Modern Opening Night VIP Party sponsored by Audi.
Tuesday, October 2
Emerging Designer Open Studio Tours | 2 - 5pm | Various locations throughout Brooklyn
City Modern will open the doors to emerging designers' studios in Brooklyn. Designers on the self-guided tours include: Snarkitecture, hOmE, Chen Chen & Kai Williams, Um Project, DMFD, Hellman Chang, Egg Collective, Todd Bracher, Olga Guanabara, Uhuru Design, TOKEN and Fort Standard. Check out their profiles here:
Emerging Designers Panel Discussion sponsored by Silestone | 6 to 8pm | Museum of Arts and Design (MAD) | 2 Columbus Circle
Jerry Helling, CEO of Bernhardt Design, has made a career out of discovering new talent. This panel looks at trends and challenges facing young and emerging designers who are trying to find a foothold in the competitive design market. Wendy Goodman, New York Magazine Design Editor, will moderate a panel with Helling and emerging Bernhardt designers.
Wednesday, October 3
New Face of Affluence Presentation sponsored by Miele | 10 - 12pm | NYDC, 200 Lexington Avenue
Michela O'Connor Abrams, President of Dwell Media, presents Dwell's popular New Face of Affluence study highlighting emerging trends, shifting attitudes, and changing consumer behaviors of the "new affluents." The results illustrate the reach and influence of the affluent design-centric consumer and the impact their purchasing power has on making or breaking brands across all industries.
Women in Design Panel Discussion sponsored by Vitra followed by Cocktail Party | 6:30 - 8pm Panel Discussion | 8 - 9 pm Reception | Vitra, 29 Ninth Avenue
This panel will discuss the role of women in the design industry and how a female perspective helps to define modern design today. Design critic Alexandra Lange will moderate a panel of award-winning female architects on their experiences in a male-dominated field.
Brooklyn Design Panel Discussion with Andrew Tarlow and Friends at the Wythe Hotel, followed by Cocktail Party | 6:30 – 7:30 Panel Discussion | 7:30 - 8:30 Reception | 80 Wythe Avenue, Brooklyn
Restaurateur Andrew Tarlow, architect Morris Adjmi and designer Stefanie Brechbuehler of Workstead discuss the changing face of Brooklyn. The minds behind the Wythe, the first boutique hotel this side of the East River, examine the gentrification of the neighborhood of Williamsburg and how it has paved the way for a new breed of design-centric high-end developments in Brooklyn. Moderated by Wendy Goodman, New York Magazine Design Editor.
Thursday, October 4
Leading Lights Panel Discussion sponsored by Legrand | 4 - 6pm NYDC, 200 Lexington Avenue
This panel delves into the lighting experience. We'll learn what role lighting takes in the creative process for lighting architects, industrial lighting designers, and those who use light as an artistic medium. Panelists include World Trade Center Architect Michael Arad, lighting artist Leni Schwendinger and Philippe Vergne, Director of the Dia Art Foundation.
Sound & Acoustics Panel Discussion sponsored by Audi | 6:30 - 8:30pm | Orchestra of St. Luke's, 450 West 37th Street
Moderated by David van der Leer, associate curator of architecture and urban studies at The Guggenheim. Bringing together Richard M. Olcott of Ennead Architects, Hugh Hardy of H3, sound engineer Raj Patel of Arup, and artist Mary Ellen Carroll, we will delve into the sound of city spaces. Learn what designers consider when creating acoustically-sound architecture, and how they design for performing arts venues, religious spaces, and civic locations. Bonus: These insiders will share some of New York's best-kept sonic secrets.
Friday, October 5
Designing for Retail Spaces sponsored by Flexform | 6:00 - 8:00 pm | Flexform Showroom, 155 East 56th Street
Architects will talk about designing for retail, with input from the cutting-edge fashion designers whose brand they build in the three-dimensional space. Hear from the designers of iconic New York boutiques, like Alexander Wang, Phillip Lim, and Steven Alan. Moderated by Dwell editor Kelsey Keith, brothers Christopher and Dominic Leong of Leong Leong, designer Dror Benshetrit and Shohei Shigematsu, the director of OMA New York discuss the process of creating rigorous design for a very tailored purpose.
Meet the Architects Cocktail Reception sponsored by Arhaus | 7 - 10pm | Arhaus, 410 West 13th Street
On the eve of the Home Tours, meet the architects behind the most innovative architecture design in New York City, including 1100 Architects, pulltab design, Alex Scott Porter Design, Julian King Architect, Resolution: 4 Architecture, MADE Architects, DDG Design, dlandstudios, Robert Kahn Architect and Jordan Parnass Digital Architecture. After presenting the design philosophy behind the homes being showcased, design enthusiasts will have the opportunity to mix with the architects over cocktails.
Saturday, October 6
Manhattan Home Tours sponsored by Grohe | 10 - 4pm | Various locations throughout Manhattan
Closing Night Reception sponsored by Grohe | 6 - 8pm | Grohe Roof deck, 160 5th Avenue (Open to Home Tour Ticket Holders and By Invitation)
Sunday, October 7
Brooklyn Home Tours sponsored by Modular-R | 10 - 4pm | Various Brooklyn locations
SOURCE Dwell Media