eBags.com Launches Pick Pink to Fight Breast Cancer

Over 200 Bags From 41 Top Brands are Part of This Program Benefiting the Susan

G. Komen Breast Cancer Foundation

Jul 20, 2004, 01:00 ET from eBags.com

    DENVER, July 20 /PRNewswire/ -- eBags.com is proud to announce the launch
 of the Pick Pink Program benefiting the Susan G. Komen Breast Cancer
 Foundation. All pink bags on eBags.com will be flagged by a pink ribbon and
 the company will donate 10% of the retail sale price of every pink bag to the
 Komen Foundation.
     Over 200 pink bags are available on eBags' website right now, with new
 styles being added every day. This program will be year-round with limited
 edition pink bags available during National Breast Cancer Awareness Month in
     eBags.com also features a Pick Pink Page, www.ebags.com/pickpink, that
 allows customers to search all the pink bags by category. This page also
 includes information on the Komen Foundation, along with the Foundation's
 recommended three steps to early breast cancer detection and online breast
 self-examination instructions.
     "eBags is proud to support the Susan G. Komen Breast Cancer Foundation, "
 said Jon Nordmark, CEO of eBags.com. "Over 70% of our customers are women and
 we are committed to fighting this life threatening disease by raising funds
 for breast cancer research, education, screening and treatment through our
 Pick Pink Program and by educating our customers about the importance of early
     This year alone, more than 200,000 new invasive cases of breast cancer are
 expected to occur among women and men in the United States, and more than
 40,000 women and men will die from this disease. Until more is known about
 preventing breast cancer, detection of breast cancer at an early stage
 provides more treatment options and a greater chance of survival. When the
 disease is confined to the breast, the five-year survival rate is more than
     "A key to our success at the Komen Foundation is that we collaborate with
 a variety of organizations to provide creative ways for people to make a
 difference in the fight against breast cancer," said Cindy Schneible, vice
 president of cause-related marketing and sponsorship at the Komen Foundation.
 "We are proud to have the opportunity to partner with eBags.com to increase
 breast cancer awareness and allow consumers nationwide to make a valuable
 contribution to breast cancer research and community outreach programs."
     The Susan G. Komen Breast Cancer Foundation is fighting to eradicate
 breast cancer as a life-threatening disease. In addition to funding research,
 the Foundation supports education, screening and treatment projects in
 communities around the world and delivers the life-saving message of early
 detection to millions of women and men. For more information, visit the
 Foundation's Web site at www.komen.org or call 1.800 I'M AWARE(R).
     About eBags.com
     eBags.com is the world's leading online provider of fashion and functional
 luggage, handbags, business cases, backpacks and accessories for all
 lifestyles. eBags features over 200 brands and 10,000 products from well-known
 names including Samsonite, kate spade, Kenneth Cole, Victorinox, JanSport, and
 Nike. The company has sold over 3 million bags since launching March 1999 and
 has posted nine consecutive profitable quarters.  By developing pioneering
 tools such as the Laptop Finder and the Airline Approved Carry-On Finder and
 with over 330,000 unbiased customer ratings and testimonials, eBags has taken
 the guesswork out of bag shopping online. For more information, please visit

SOURCE eBags.com