Heritage Building and Development, Inc. Incorporates Smart Components® In Casita De Avila Project

VISTA, Calif., Feb. 23, 2012 /PRNewswire/ -- Eco Building Products, Inc. (OTCBB: ECOB) announced today the Company has been awarded an additional production release, representing over $304,000.00 in additional contract orders, for ECOB to supply Eco Red Shield™ coated lumber, labor and trusses for a development of homes at Heritage Building and Development projects in Otay Mesa, Chula Vista, California. E Build & Truss, Inc., a wholly owned subsidiary of Eco Building Products, was awarded the framing contract with the inclusion of Eco Red Shield lumber, labor and truss package for the entire community of Casita De Avila. The Company has successfully coordinated with Heritage Building and Development to design in Smart Components® seismic shear walls for all homes located at the Casitas De Avila development for this release and all future releases.

Eco Building Products has several contracts with home builders currently in similar sales - release cycles. Southern California home builders seem to be leading the country in sales as purchase orders are trending up in a positive direction. The Company has received very positive feedback from homebuilders willing to consider and design-in Smart Components® as they see the value proposition these technical advanced building materials offer the homeowners.

"ECOB is aggressively promoting Smart Components® seismic wall assemblies in the USA and aboard. Many emerging economies are considering Eco Home designs incorporating Smart Components® and Eco Red Shield protected lumber as opposed to the substandard concrete block construction methods currently employed. I am overwhelmed at the response we receive while raising the bar on building practices in the worlds emerging economies that we currently watch crumble when the ground moves," stated Steve Conboy, President and CEO of Eco Building Products. "The Heritage development team is one of the builders leading the industry with new technology making their buildings safer with less maintenance to live in," added Conboy.

About Eco Building Products, Inc.

Eco Building Products, Inc. is a manufacturer of proprietary wood products treated with an eco-friendly proprietary chemistry that protects against fire, mold/mycotoxins, fungus, rot-decay, wood ingesting insects and termites with ECOB WoodSurfaceFilm™ and FRC™ technology (Fire Retardant Coating). Eco Building products, "Eco Red Shield", "Eco Blue Shield" & "Eco Clear Shield" utilizing patent pending technology is the ultimate in wood protection, preservation, and fire safety to building components constructed of wood; from joists, beams and paneling, to floors and ceilings.

Safe Harbor Statement: This press release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Act"). In particular, when used in the preceding discussion, the words "believes," "expects," "intends," "plans," "anticipates," or "may," and similar conditional expressions are intended to identify forward-looking statements within the meaning of the Act, and are subject to the safe harbor created by the Act. Any statements made in this news release other than those of historical fact, about an action, event or development, are forward-looking statements. Forward looking statements involve known and unknown risks and uncertainties, which may cause the Company's actual results in future periods to be materially different from any future performance that may be suggested in this release. ECOB takes no obligation to update or correct forward-looking statements, and also takes no obligation to update or correct information prepared by third parties.

Company Contact                                                                           
Eco Building Products, Inc.                                                                                                         
Phone: 1 888 Red Shld (888.733.7453)
Email: info@ecob.net 
Web Site: www.ecob.net
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SOURCE Eco Building Products, Inc.

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