SAN FRANCISCO, March 31 /PRNewswire/ -- EE Times Group, a UBM company and the daily source of essential business and technology news, analysis and intelligence for the electronics industry's decision makers, today announced that more than 3,800 embedded electronics developers, business leaders, industry analysts and journalists have registered to attend ESC Silicon Valley 2010 being held at the McEnery Convention Center, San Jose, California, April 26 – April 29.  

"The big uptick in exhibitor and attendee registration for our ESC Silicon Valley 2010 event is very exciting," said David Blaza, vice president of Events and Embedded Systems, EE Times Group. "Conference and expo registration is currently 32 percent higher than for the same pre-event period last year – the highest in 5 years. We expect this upward registration trend to continue as we get closer to the event."

"Significantly higher pre-event registration for ESC Silicon Valley 2010 is a good indicator of the continued recovery of the embedded electronics industry," said Dr. Jerry Krasner, chief analyst at Embedded Market Forecasters. "Embedded electronic companies are feeling much more optimistic and are investing more readily in the valuable education and skills development opportunities that EE Times Group's ESC events provide. In today's fragile and competitive economy, this is the type of investment that can produce immediate returns."

Registration for ESC Silicon Valley 2010 is open now at: https://esc.embedded.com/sv/2010/Registrations/Registration?_mc=HOME.

NOTE TO EDITORS: Media registration for ESC Silicon Valley 2010 is open now at: https://esc.embedded.com/sv/2010/index/Registrations/Media.

About ESC Silicon Valley (http://esc-sv.techinsightsevents.com)

Held in key strategic technology development locations worldwide, the Embedded Systems Conference is the global electronics industry's leading event.  With cutting edge product demonstrations, visionary speeches and hundreds of essential technical training classes and accreditation opportunities, ESC is the ideal venue for the design engineering community to learn, collaborate and recognize excellence. In addition, ESC Silicon Valley celebrates decades of unique local electronics industry culture, innovation and significant contributions to the global technology industry.

About EE Times Group (http://www.eetimesgroup.com/)

EE Times Group, a division of United Business Media (LON: UBM), is the global leader in media and marketing services for the electronics industry. We deliver results for the key influencers and decision makers involved in the design, development and commercialization of technology through our market leading brands. More than 1.1 million engineering professionals engage with the EE Times Network - EE Times, TechOnline, DesignLines, and Embedded.com - across the globe. The technology community comes to our market leading events to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. As well, EE Times Group provides end-to-end services ranging from next-generation marketing, integrated media and research.

SOURCE EE Times Group

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