ETNA is exhibiting at SIFMA Operations Conference and Exhibition 2014 28 April -1 May 2014, Boca Raton Resort and Club, Boca Raton, FL

NEW YORK, April 16, 2014 /PRNewswire-iReach/ -- ETNA will be exhibiting at SIFMA Operations Conference and Exhibition 2014. Stop by our booth #1003 for a live demo of ETNA Broker, an innovative while labeled brokerage platform with advanced HTML5 web trading terminal, native mobile trading applications for iOS and Android and superior customizable middle and back office.

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ETNA Broker is designed to drastically reduce costs of maintenance, upgrades and new development of the trading platforms and financial applications. 

"With increasing competition in financial services industry and brand new technologies getting outdated after just a couple years, smaller and medium companies can no longer afford maintaining their own trading software and they choose to lease over build," commented Roman Zhukov, CEO of ETNA. "We provide broker dealers and financial technology firms with a state of the art all-in-one brokerage platform as well as trading development framework allowing them to focus on their unique value proposition."

ETNA is honored to join SIFMA OPS Conference and Exhibition 2014 for insights into leading through change and to discuss the reforms and operational resiliency that are designed to strengthen the financial markets infrastructure. This year conference and exhibition will be opened by Rudy Giuliani, 107th Mayor of New York City (1993-2001), and Chairman and CEO of Giuliani Partners LLC, who will deliver the keynote address at the SIFMA 2014 Operations Conference and Exhibit in Boca Raton, Fla.

About ETNA

Headquartered in New York City, ETNA is a financial software and technology services provider, and has been delivering its financial software products and consultancy services to clients in the US, EMEA and APAC since 2002. ETNA provides customizable software products for online brokerage, execution, routing and crossing, clearing, compliance, risk management, back office automation, portfolio management and algo trading of all asset classes. ETNA's white-labeled technology suite ETNA Broker enables broker dealers bootstrap their businesses in a matter of weeks.

For more information, please visit: ETNA Solutions


The Securities Industry and Financial Markets Association (SIFMA) is a leading securities industry trade group representing securities firms, banks, and asset management companies in the U.S. and Hong Kong. 

Media Contact: ETNA Marketing Team, ETNA Software Corp., 855-779-7171,

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SOURCE ETNA Software Corp.


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