Everlast to Launch Footwear in Europe Expands licensing relationship with Germany's Globus Trading Group GmbH



    NEW YORK, Jan. 3 /PRNewswire-FirstCall/ -- Everlast Worldwide Inc.
 (Nasdaq:   EVST), manufacturer, marketer and licensor of sporting goods, apparel
 and other active lifestyle products under the Everlast brand name, today
 announced that it expanded its licensing relationship with Globus Trading
 Group GmbH, based in Nuremberg, Germany.   As a result of the signing of a new
 agreement, Globus will serve as Everlast's licensee for footwear in
 Continental Europe (excluding the U.K. and Republic of Ireland).  The new
 Everlast products, which will include athletic and casual footwear, will be
 sold through sporting goods retailers, department and athletic footwear
 stores.
     Last year, it was announced that Globus would serve as Everlast's licensee
 for a variety of products including boxing equipment, apparel, underwear and
 socks in various European countries.
     Seth Horowitz, Chairman, CEO and President of Everlast, said, "The
 expansion of our relationship with Globus is indicative of the success they've
 enjoyed with the brand since the onset of our relationship with them last
 year.  In addition, our expanded relationship with Globus complements our
 recent agreement with Wilson Imports Ltd., which serves as a footwear licensee
 in the U.K. and Republic of Ireland.   Both of these companies possess
 tremendous design, marketing and distribution strengths in their respective
 marketplaces and will greatly enhance Everlast's brand exposure in quality
 stores across all of Europe."
     Globus president Konstantin Jung added, "There are few brands of
 Everlast's global stature and appeal.  The company's instantly recognizable
 logo immediately conveys such key brand attributes as athleticism, durability
 and quality.  The power of the Everlast brand has contributed greatly to the
 success we've enjoyed with our initial Everlast products and will undoubtedly
 play an important role in the introduction of our footwear line."
     Concluding, Mr. Horowitz said, "The success of our licensing program to
 date is a validation of the brand and the global opportunities that lie ahead.
 We will aggressively pursue additional licensing opportunities with both new
 and existing licensees as a means to expand and enhance the value of the
 Everlast brand."
 
     About Everlast Worldwide Inc.
     Everlast Worldwide Inc. manufactures, markets and licenses sporting goods,
 apparel and active lifestyle products under the Everlast brand name. Since
 1910, Everlast has been the preeminent brand in the world of boxing and is
 among the most dominant brands in the overall sporting goods and apparel
 industries. Over the past 95 years, Everlast products have become the "Choice
 of Champions(TM)", having been used for training and professional fights by
 many of the biggest names in the sport. Everlast is the market leader in
 nearly all of its product categories, responsible for leading eight of the top
 ten boxing equipment products in sales. In addition to producing and marketing
 boxing equipment and accessories, Everlast Worldwide Inc. licenses its brand
 to providers of men's and women's sportswear and active wear, children's wear,
 footwear, watches, cardiovascular exercise equipment and gym/duffel bags. At
 the retail level, Everlast's licensed products generate over $700 million in
 revenues. The company's Web site can be found at http://www.everlast.com.
 
     Statements made in this Press Release that are estimates of past or future
 performance are based on a number of factors, some of which are outside of the
 Company's control. Statements made in this Press Release that state the
 intentions, beliefs, expectations or predictions of Everlast Worldwide, Inc.
 and its management for the future are forward-looking statements. It is
 important to note that actual results could differ materially from those
 projected in such forward-looking statements. Information concerning factors
 that could cause actual results to differ materially from those in forward-
 looking statements is contained from time to time in filings of Everlast
 Worldwide with the U.S. Securities and Exchange Commission. Copies of these
 filings may be obtained by contacting Everlast Worldwide or the SEC.
 
 

SOURCE Everlast Worldwide Inc.

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