Express Writers Partners with PR Newswire to Help Brands Match the Right Content with the Right Audience
Clients of the expert copywriting provider can now easily pick PR Newswire distribution when placing their content orders
NEW YORK, Sept. 30, 2013 /PRNewswire/ -- Express Writers, a professional copywriting service provider, has integrated PR Newswire's online content distribution service into their offerings. This will enable their clients to pair professional press release writing with the industry's largest distribution network, from a single dashboard.
"This can save a business owner who is willing to promote their website and services a lot of time and energy," says Julia McCoy, Express Writers CEO. "They get it all in a single package: quality press releases focusing on specific news from their industry, all written by our professional, dedicated copywriters and the best and most comprehensive press release distribution for their piece of news."
PR Newswire's online distribution service syndicates content to more than 5,000 websites in the PR Newswire network. Express Writers' clients will also have the option of further amplifying their message with PR Newswire's SocialPost product, which broadcasts content to curated Twitter feeds and to use PR Newswire's targeting abilities to match their content with the right journalists and audience. This partnership will also feed content submitted by Express Writers automatically to PRNewswire.com, one of the industry's most visited websites. PR Newswire distribution will help increase discoverability of content created using Express Writers services and promote general brand awareness.
"More and more companies are looking for well-written press releases, enabling them to drive high ratio conversion traffic to their website," Julia McCoy explains. Express Writers clients can now easily select PR Newswire distribution when placing content orders.
About Express Writers
Created in May 2011, Express Writers is one of the busiest and most sought after copywriting agencies, bringing together the skills and expertise of over 50 specialized writers throughout the U.S. The copywriters' skills and experience sets vary, from English degrees to psychology, from executive to technical and journalism, so every possible niche can be covered. The company clients include top-level, well-known corporations and startups along with small business owners.
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 59 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
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