Fall in Love with a Couture Dress from Jovani this Valentine's Day The ultimate date night deserves the ultimate dress; impress him in a sumptuous gown from Jovani

LOS ANGELES, Feb. 11, 2013 /PRNewswire/ -- Valentine's Day is rapidly approaching, as couples prepare for what is considered the biggest date night of the year.  Candles and flowers are purchased to set the mood, and reservations at favorite restaurants are secured by each gentleman looking to romance a special lady. While some consider Valentine's Day cliché, plenty of people take the opportunity to demonstrate their love on February 14th. For the lady in a relationship, wearing a becoming dress to impress her partner is often part of the Valentine's Day tradition. In full-awareness of this aspect of the upcoming holiday, renowned New York fashion house Jovani displays a series of Valentine's Day designer dresses on the homepage of the official website. Wearing a gorgeous dress lends specialness to the occasion, whether you anticipate a night on the town with your sweetheart or are unattached and plan to celebrate with your closest girlfriends. There's a bevy of luscious, high-end party dresses and gowns from Jovani to suit your inner-romantic. In addition to this fanciful collection, Jovani is happy to release contemporary wedding dresses, mother of the bride dresses, and prom dresses, so women of all ages may outshine the rest on every special occasion.

This past year, deep, dark reds like oxblood and burgundy were a hit in the world of high-end fashion. In keeping with this theme, the creative team at Jovani currently highlights a series of red-colored dresses that will capture the attention of your valentine. Perhaps your man has a special surprise up his sleeve this holiday and has only advised you to "dress up and be ready by 8." He clearly intends to treat his lady to an evening that will always be remembered. If this is the case, you are in need of attire that is truly commanding and sure to fan the flames of passion. For the woman looking to intensify an intimate evening, Jovani offers a series of luxurious red gowns. Many of these pieces serve as visual proof that less is definitely more. With refined embellishments such as lace panels on the bodice, these clinging, one-tone dresses feature daring slits that reach far past the knee, while the rich fabric gently hugs the feminine form. If the lady prefers pink over red, she may shine sweetly in a bejeweled gown like Jovani 944. You will be your loved one's greatest treasure as you shimmer in this gorgeous dress.

If the Valentine's Day date involves a stroll on the beach, or drinks and dancing, the fan of fine formal wear may desire a shorter dress in which she may freely move about. Short, cocktail pieces in red and other sumptuous shades are currently available from Jovani. Lace is all the rage in 2013 designer attire, and Jovani currently showcases a pleasing short dress of red and pink lace, embellished with glimmering beads which will illuminate a woman's natural beauty. Why not choose a cocktail number featuring a sweetheart bodice (appropriate for Valentine's Day), lace, and feathers in red or pink? There are also several black cocktail dresses in the Jovani catalogue for a thoroughly sophisticated, high-end look. With a bounty of unparalleled short and long gowns from Jovani, there is a dress to fit every female longing to win her lover's heart all over again.

Set the tone for romance in your relationship with the help of a striking, sexy couture dress from Jovani. To preview the array of lovely formal fashions currently available, visit www.jovani.com.



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