SEATTLE, July 26, 2016 /PRNewswire/ -- Fexy Media today announced that comScore's Media Metrix June 2016 report now ranks its sites in the top 10 Lifestyle-Food media properties in terms of audience. Fexy Media reaches an audience of 11 million monthly visitors through the company's flagship brands—Serious Eats, Simply Recipes, Roadfood and Relish.
"Fexy is committed to supporting the industry's most creative and authentic digital food talent and programmers, with the results producing a large and growing audience," says Cliff Sharples, co-CEO of Fexy Media. "We are eager to collaborate with innovative brands that desire a meaningful connection with our readers and viewers."
Fexy Media has made six acquisitions since Lisa and Cliff Sharples, and their co-founder Ben Sternberg, founded the company in 2014. The company's expanding portfolio of brands delivers digital programming around eating, cooking, discovering and exploring for a food-obsessed culture. Central to Fexy's strategy is assembling a team of tastemakers and food experts that drive personal connections for the brands they are building. Those experts are helping drive a primarily millennial audience, to the personalities, digital properties and content Fexy develops.
Serious Eats was founded by, Ed Levine, who is a 2016 James Beard Foundation Who's Who of Food & Beverage in America Inductee. In addition, the site has received two James Beard Awards, being recognized as the gold standard for online journalism by the prestigious culinary not-for-profit. The company's Managing Culinary Director, Kenji Lopez-Alt, has also contributed significantly to the site's success and recognition in the food community. In 2016, he received the James Beard Award for General Cooking and published his first cookbook, The Food Lab: Better Cooking Through Science. The cookbook is a New York Times best-seller, winner of the 2016 IACP Cookbook of the Year Award and Amazon's Cookbook of the Year.
Simply Recipes, was founded by Elise Bauer, who has won numerous awards over the more than 10-year history of the site. She is also celebrated as one of the most successful independent food bloggers in the business, and is a frequent speaker at food blogging conferences. Bauer started Simply Recipes in 2003, after having spent more than 15 years in Silicon Valley, as a strategy and marketing consultant and Internet startup executive. Under her guidance, Simply Recipes grew to become one of the most respected food blogs in the country and is now the number one cooking blog for women ages 25 to 49. Bauer is a founding officer of the Sacramento California chapter of Les Dames d' Escoffier International, a philanthropic society of women culinary professionals, and a founding board member of the Food Literacy Center, a non-profit delivering after school food education programs to elementary school children. Bauer holds a B.S., M.B.A, and Masters in Food Research from Stanford University.
Roadfood is celebrating its 40th year of delivering the best food experiences that typify regional culture through local dishes. Jane and Michael Stern are the recipients of five James Beard Awards, have appeared in almost every major food and lifestyle magazine, and are the pioneers of the food travel phenomenon that is gaining so much momentum today. Recently, Jane and Michael have been featured in TIME , Outside Magazine, O, The Oprah Magazine, PopSugar, Parade and The Paris Review. They tour the United States sampling American cuisine, speaking at events and hosting meet-ups. In addition to launching a mobile-first Roadfood experience at Roadfood.com, the 10th Edition of Roadfood will hit stores in Spring 2017.
About Fexy Media
Fexy Media was founded in Mercer Island, Washington in 2014 by digital media veterans Cliff and Lisa Sharples and investment professional, Ben Sternberg with private equity backing by Tritium Partners. Fexy Media includes a brand portfolio focused on digital experiences for millennials spanning today's food culture, including recipes, cooking how-to resources, travel experiences and restaurant discoveries, with over 10 million monthly unique visitors. Fexy Media includes Fexy Brands—Simply Recipes, Serious Eats, The Food Lab, Roadfood, and Relish; Fexy Studios—a digital video production studio focused on creating and distributing expert-driven content; and Fexy Labs—offering proprietary technology, marketing analytics, industry-leading insights and measurement solutions for Fexy's brands and advertising partners. For additional information on Fexy Media, visit: http://www.fexy.com/
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SOURCE Fexy Media