2014

Fivia Continues Growth in US Market

NEW YORK, May 17, 2013 /PRNewswire-iReach/ -- Fivia Inc, a business unit of Paris based Fivia SA, continues to take market share in the US with the recent signing of several new clients, all of whom have chosen Fivia's AdFront product to control their Digital Ad Sales Workflow and Automation.

In recent months, a global, multi-platform publisher with widely recognized brands, as well as a major US multi-platform publisher specializing in travel & lifestyle content along with American Lawyer Media, Voltari, Mashable & Mojiva have all decided to partner with Fivia in order to streamline their Digital Advertising process.

These new additions join a Blue Chip client list that includes Time Inc. & Gannett.

"In such a competitive marketplace, it speaks volumes to the robust and comprehensive nature of the product we have spent 13 years building" said Cyril Moynot, Co-CEO. "AdFront is an end-to-end solution that allows publishers and networks to maximize their workflow efficiencies through Sales, Ad Operations and Billing, all while integrating with business tools and solutions already in use within our client's organizations".

In order to facilitate this growth, Fivia has recently made several high level appointments with James Hannan to the role of COO and David Christopher-Morris to the role of Head of US Operations, both based out of the New York Office.

"The activity and opportunity we are seeing in the US market is both exciting and promising" said James Hannan, COO. "The scalable nature of AdFront makes for a very healthy market size that is growing daily".

In the three years that Fivia has been operating in the US market, the success to date has been nothing short of stellar with a long US client list consisting of Time Inc., Gannett, Grupo Ferre Rangel, Broadcast Interactive Media, National Cable and Communication Media, and many more.

"The opportunity to lead the US team through this heavy growth phase is something I personally look forward to being a part of" said David Christopher-Morris, Head of US Operations. "AdFront has been so well received by our prospects and clients to date, and all indications show that this is just the beginning".

Fivia provide the following benefits for publishers:

  • Fully integrated sales, billing and revenue management
  • Automated proposal, approval, booking and invoicing order process
  • Integration with CRM and accounting systems
  • Coordination with inventory management
  • Comprehensive reporting including extensive revenue based reports
  • One easy-to-use interface

About Fivia
Fivia provides media companies with innovative solutions to maximize the value of their advertising inventory. Through our leading ad management software AdFront and our team of experienced consultants, we help you to simplify your business operations and unlock your revenue growth.

AdFront is a comprehensive technology solution that allows you to manage the sales and inventory, trafficking, billing and revenue recognition of your digital advertising business. Designed to streamline and simplify your digital operations, AdFront integrates with all major ad servers, CRM and accounting systems yielding one complete workflow solution. For more information, visit www.fivia.com.

Media Contact:

James Hannan, Fivia Inc, 2122317951, jhannan@fivia.com



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SOURCE Fivia Inc



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