2014

Flavor Your Life Provides a Look Into the Unknown World of Professional Olive Oil Taste Testing Flavor Your Life outlines information about the profession and methods of olive oil tasting, including organic olive oil tasting.

BOHEMIA, N.Y., June 18, 2014 /PRNewswire-iReach/ -- The European Union funded campaign Flavor Your Life, a campaign dedicated to educating consumers about the latest in Italian olive oil industry news, explains the science and profession of taste testing olive oil, including organic olive oil.

Photo - http://photos.prnewswire.com/prnh/20140605/94692

Taste testing olive oil is a recognized profession governed by the IOC. Testers smell and taste the oil, which is consumed from a dark glass so that they are not distracted by its appearance. The oil is then 'stripped', or held between the lower lip and the teeth so that the professional can evaluate the air that escapes through the oral cavity. Taste testers develop a true passion for the quality and authenticity of olive oil.

Only a very small number of people can actually distinguish the difference in the quality of olive oils. However, it seems that more and more consumers are interested in learning. The Flavor Your Life campaign is looking to help consumers do exactly that.

Flavor Your Life campaign supported by the European Union, Unaprol and the Italian Ministry of Agriculture, is dedicated to providing the latest in industry news and health information about European extra virgin olive oil. Extra virgin olive oil enhances the flavors of your recipes while providing health benefits. Flavor Your Life campaign, the voice of olive oil production quality control, aims to educate consumers so they can make informed decisions when purchasing olive oil.

Media Contact: Scott Darrohn, Flavor Your Life, 855-347-4228, takara@fishbat.com

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Flavor Your Life



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