NEW YORK, Dec. 3 /PRNewswire/ -- The Body Shop(R), the original specialty
skin and hair care retailer, has long been known for offering holiday gifts to
pamper and please everyone on your list. This year the company goes farther,
offering the adventure of a lifetime -- a cultural discovery and "Look Behind
the Label" trip to Nepal with The Body Shop founder, Anita Roddick.
On Saturday, February 28, trip participants arrive in Kathmandu, the
exotic capital city of Nepal, and find deluxe, four-star hotel accommodations
awaiting them at the Hotel Sherpa. From there, adventurers will discover
ancient Hindu and Buddhist temples, experience exquisite mountain sunrises,
country boating and rafting excursions, bird-watching walks and hillside
hikes, and an extraordinary, unforgettable elephant-back safari.
A highlight of this cultural discovery adventure is a tour of General
Paper Industries (GPI), a local paper-making factory and schooling project,
led by Anita Roddick. Workers at GPI create traditional, hand-made paper
products from raw materials such as cotton rag waste and waste paper. Ms.
Roddick has been a champion of GPI since 1988 when they worked together to
develop a range of exclusive products to be featured in The Body Shop stores
around the world. The Body Shop developed its partnership with GPI as part of
its program for Trading with Communities in Need.
Since the beginning of its relationship with The Body Shop, the number of
employees at GPI has increased from about 20 to over a hundred. Employees at
GPI receive a variety of staff benefits, many of them unique for workers in
Nepal, including life insurance, health assistance, free lunches and loans for
education and other income generating activities. Also, unlike many factories
in Nepal, both men and women who work at GPI receive identical wages.
"The Body Shop dedicates its business to the pursuit of social and
environmental change," says Roddick. "That's not just the opening to our
Mission Statement, it is a way of life for us. I feel privileged and
delighted to share not only the beauty and wonders of Nepal with my fellow
travelers, but to demonstrate some of the small-scale, life-enhancing
differences ordinary people can achieve when they actively seek alternatives
to the conventional ways of doing business."
This unforgettable cultural discovery vacation includes all meals and
eight nights hotel accommodation, and costs $2,000 (not including airfare to
and from Nepal). The trip is limited to a maximum of 30 participants, and
reservations must be made by December 31, 1997. To reserve your space on this
exciting adventure, call 1-800-BODYSHOP.
The Body Shop is an international manufacturer and retailer of innovative,
high quality skin, hair care and color cosmetic products, operating more than
1,500 stores in 47 countries, including nearly 300 in the USA.
SOURCE The Body Shop