CHICAGO, May 8, 2013 /PRNewswire-USNewswire/ -- The Business Marketing Association (BMA) Chicago, one of the largest chapters of BMA with over 500 members, announced final details for the inaugural Fuel Keynote & Expo on May 14.
Keynote speaker and "digital wizard" Harper Reed, the former chief technology officer of the Obama campaign and Threadless.com, headlines the event, which gathers Chicago's marketing leaders to discuss the evolution of marketing technology at City Winery, 1200 West Randolph Street. Reed will share how to use technology to enhance business performance, foster organizational creativity and galvanize communities and teams.
The high-tech Expo follows Reed's keynote and offers networking opportunities with the city's leading marketing and media services organizations, including Bloomberg, Google, Savo, SilverPop, Resolution Productions Group, EPiServer, NEXT/NOW Agency, Revenew, RGBLights, Plum Productions, Valkre Solutions and Widen Enterprises.
"New technology is sprouting up every day," said BMA Chicago President Linda McGovern. "We're excited to host Fuel to focus Chicago's marketing leaders on what's available and best practices from a digital visionary Harper Reed. Following this event, they'll understand how to incorporate the technology and approaches into their own businesses."
Reed is an engineer who builds paradigm-shifting technology and leads others to do the same. Among his list of feats, Reed orchestrated among the most sophisticated technological efforts in political history, the Obama campaign, with a team of engineers from Facebook, Google and Twitter.
The event begins with networking at 5:30 p.m., followed by Reed's keynote and Expo and Networking ending at 9 p.m. Registration is still open to BMA members for $95 and to non-members for $125.
Please visit http://bmachicago.org/fuel2013 to register or for more information.
ABOUT BMA Chicago:
BMA Chicago is one of the Business Marketing Association's largest chapters, serving over 500 business marketing professionals through professional development, networking events and programs. For business-to-business marketers, BMA Chicago is the place to learn about the latest trends, news and ideas, to connect to other b-to-b marketers, and advance their professional careers. Visit www.bmachicago.org for more information.
SOURCE Business Marketing Association Chicago