Former Trader Exec, AdImpact CEO joins Dealer.com as VP Sales & Business Development

    BURLINGTON, Vt., Oct. 20 /PRNewswire/ -- Dealer.com Websystems, a leading
 provider of online e-business marketing solutions for the Automotive Industry,
 announced today that Ken Lees will join the team as its Vice President of
 Sales and Business Development.
     Mr. Lees has over 19 years of automotive industry experience in national
 management and executive level positions with leading media corporations and
 start up business operations including Landmark Communications, Trader
 Publishing and Cox Enterprises.
     A unique history combining traditional and digital media technology
 positions Ken to become a key player in Dealer.com's continued success.  Ken
 will capitalize on his previous experience in such ventures as launching
 Autotrader.com and redeveloping StoneAge Media/Car.com where he helped propel
 them into one of Inc. 500's fastest growing private companies in 2003.
     Additionally, as the founder and President of AdImpact, Inc., an
 automotive e-training and recruiting firm, Ken will lead the efforts of
 integrating those products and services into the Dealer.com family of
 solutions.
     "We are very excited about the addition of Ken to our team as we move into
 new areas of opportunity. Ken is an active leader in the industry, he
 participates and serves on the board of several Dealer Associations and is
 very well versed to the ever-changing marketing dynamics of Auto Dealers'
 internet operations, Business Development Centers, and automotive e-commerce.
 This makes Ken the perfect compliment to our organization and we see nothing
 but new added potential with him on our team," said Mark Bonfigli, Pres. CEO
 of Dealer.com
     "Dealer.com has demonstrated significant and effective marketing results
 for its automotive clients," states Lees.  "The center of its success is its
 people; from the passion of each employee, to the integrity of the leadership
 team and the development of cutting edge technology; with those ingredients in
 place, there's no wonder dealers across the country are having such success
 using Dealer.com solutions! I am honored to be a part of a team that breeds
 that excitement!"
 
     About Dealer.com:
     Dealer.com is the hottest, results driven internet marketing company in
 America today. Services include award winning dealer website development, user
 friendly lead management tools and the most proven local search engine
 advertising solutions available. See why more dealers are switching to
 Dealer.com solutions than any other provider in the country!
     For information about Dealer.com contact the business relations dept at
 888 895 2991 or info@dealer.com or http://www.dealer.com
 
 

SOURCE  Dealer.com