DETROIT, April 11 /PRNewswire/ -- The Fabulous Fox Theatre will shine
with pride and get behind the home team starting today when it turns its
magnificently-restored FOX Tower Sign to red to cheer on the Detroit Red
Wings in their playoff run for the Stanley Cup.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070411/CLW109 )
"The playoffs are an exciting time for the entire Red Wings
organization, and our fans around the world," said Christopher Ilitch,
president and CEO of Ilitch Holdings, Inc. "In the heart of Hockeytown, the
Stanley Cup Playoffs add to the vitality of downtown and provides an
important economic boost to the City. Detroit is a great sports town - from
the MLB All-Star Game to Super Bowl XL to the World Series, and now, once
again with the start of the 2007 Stanley Cup Playoffs, Detroit is the place
to be for major sports action."
The FOX Tower Sign will be programmed to run completely in the color
red during all playoff games, both home and away. The signage, originally
restored and unveiled in January 2006, has the ability to be computer
programmed to reflect a specific season, event or, in the case of the Red
Wings, light up the Detroit skyline in support of its hometown team.
"We invite and encourage Red Wings fans everywhere to "Join the Red
Wave," by wearing red during the playoffs as a way to help cheer them on to
victory," said Christopher Ilitch. We want Joe Louis Arena - and all of
downtown - to become a "sea of red" to show the world that Detroit has the
Designated "Hockeytown's Official Fan Headquarters," Hockeytown Cafe is
the place to be before, during and after all playoff games this season,
with the only live-feed from Joe Louis Arena in town! Consistently named
the best sports bar in Detroit, Hockeytown Cafe offers the ultimate sports
viewing experience with 63-inch plasma TV's, daily food and drink specials
and special playoff Red Wings merchandise available. Several media outlets
are expected to broadcast from Hockeytown Cafe during the playoffs.
"Detroit fans are the best in sports and I'm thrilled with the passion
and commitment they show our team," said Red Wings Head Coach Mike Babcock.
"Fans play an important role in our home arena during the playoffs and we
ask all Red Wings fans to show support, wear red and "Join the Red Wave" to
give us an important edge in this year's playoffs."
The Detroit Red Wings will take on the Calgary Flames on Thursday,
April 12 at 7 p.m. at Joe Louis Arena in the Opening Round of the Stanley
Cup Playoffs. Fans are encouraged to arrive early for a special playoff
pre-game show at 6:00 p.m. Game 2 will be held at the Joe at 1 p.m. on
Sunday, April 15 and the pre-game show begins at noon. Limited tickets are
available at the Joe Louis Arena Box Office, all TicketMaster retail
locations, Hockeytown Authentics in Troy, Hockeytown Cafe, by phone at
(248) 645-6666 or online at http://www.DetroitRedWings.com .
SOURCE Ilitch Holdings, Inc.