NEW YORK, Nov. 15 /PRNewswire/ -- New York City-based Naturals Skin
Care, Inc. today announced the launch of the Frida Kahlo(R) skin care line.
The company has also opened their first retail space, "Frida Store", at 95
E. Page Avenue, Staten Island, New York, to showcase the new line of 100%
natural skin care products.
The Frida Kahlo skin care line and retail store are the brainchild of
Venezuelan-born aromatherapist, holistic cosmetologist, and Naturals Skin
Care CEO, Antonio Sciortino. Last year, Sciortino and partners Carlos
Dorado, President of Casablanca Fashion Group, Alberto Perosch, and
Antonino Sciortino met with the Kahlo family in Mexico to acquire the
rights to the name and likeness of the renowned painter and activist for
their skin care line.
"We feel we have captured the essence and spirit of Frida Kahlo's work
in this line," said Sciortino, who has been producing premium, natural skin
care products since 1992. Last year, the Kahlo family permitted Sciortino
to read through the private journal and letters of Frida Kahlo. "Reading
her letters was a life changing experience for me. She was very much into
aromatherapy herself-mixing and creating her own makeup and lotions,"
Sciortino added. Much like Kahlo's ability to embrace nature, the skin care
line balances the complexities of natural essential oils that have positive
benefits for the body and spirit.
Using only 100% natural essentials such as rosemary, bergamot and
aphrodesia oils, Sciortino has created a line of over 30 products,
including the signature "Omega-3" Collection, which consists of hand and
body lotions, shower gels and anti-aging and anti-wrinkle face creams.
The launch of the Frida Kahlo skin care line is scheduled to coincide
with an exclusive, red carpet engagement to be held on the evening of
November 15, 2007, at Frida Store, in Staten Island, New York. A second
retail location is scheduled to open in February 2008, in Miami's Bay
Harbor Islands. To learn more about Frida Kahlo 100% Natural Skin Care
line, or for a complete list of products, visit www.fridakahloskincare.com.
About Frida Kahlo-Passion Por La Vida (R) and Frida Store (R)
Frida Kahlo 100% natural skin care products capture the "passion for
life" of their legendary namesake. The signature "Omega-3" line utilizes
ingredients such as rosemary oil and Japanese green tea to promote healthy,
rejuvenated skin. The company's first retail location, Frida Store, is
located in Staten Island, New York. To learn more, visit
Media Contact: John Rarrick, BullsEye PR
(212) 671-1080 X103
SOURCE Frida Kahlo Skin Care