CLEVELAND, Sept. 5 /PRNewswire/ -- Advanstar Communications, Inc., today unveiled the agenda for the upcoming Frontline Solutions' Supply Chain Week symposia that focus on the electronics, hi-tech, and telecommunications industries. These symposia provide attendees with a detailed look at standards that help optimize effective supply chain solutions in the electronics, hi-tech, and telecommunications markets. According to AMR Research's report, Manufacturing E-Business Outlook 2002-2003: The Performance-Driven Enterprise, "Despite the dour economy, leading manufacturers are continuing to invest in technology to support their e- business strategy. AMR Research believes that all manufacturers will have to continue to invest in technology to attain the level of business process improvements that they are striving for and prepare for the world of virtual global supply chains that will emerge as the economy recovers." (Photo: http://www.newscom.com/cgi-bin/prnh/20020730/FRONTLINELOGO ) Frontline Solutions' Supply Chain Week presents two industry symposia, which take place September 23-24 at McCormick Place, Lakeside Center in Chicago, including: * RosettaNet Hi-Tech Symposium: Driving E-Business Standards on a Global Scale Focuses on RosettaNet's B2B Strategic Roadmap and highlights the Milestone and Foundational Programs, which are developed to address critical business issues in the hi-tech industry. RosettaNet concentrates on e-business process scenarios and standards to enhance supply chain collaboration and efficiency -- Hosted by RosettaNet -- Sponsored by Baan, Inovis, IONA, J.D. Edwards, SAP, SITA Corp., and Viacore * Telecom Product Marketing & Logistics Symposium Discusses the Telecommunications Industry Forum's (TCIF) guidelines for product marking and package labeling. This is an in-depth instruction on bar code technology, standards and symbologies, scanning options, printing considerations, verification methods, quality processes, syntax definitions, and business operation improvements -- Hosted by Telecommunications Industry Forum (TCIF) Bar Code/Standard Coding Committee and Alliance for Telecommunications Industry Solutions (ATIS) -- Sponsored by AIM, Inc., Hand Held Products, and Intermec About Frontline Solutions' Supply Chain Week Frontline Solutions' Supply Chain Week focuses on providing attendees with a comprehensive look at the technologies required to build an end-to-end supply chain solution. Understanding that there are multiple components necessary to build a comprehensive supply chain solution, Advanstar has built a "three pillar" event, consisting of: * Automatic Identification (AutoID) & Radio Frequency Identification (RFID) conference & exposition * Industrial Mobile & Wireless conference & exposition * Collaborative Commerce conference & exposition Running concurrently, the conferences will take place September 23-26 with one integrated exposition open September 24-26 at McCormick Place, Lakeside Center. Three notable individuals that are distinctly recognized for their critical role in supply chain management advancements will keynote at Frontline Solutions' Supply Chain Week: * Procter & Gamble's Stephen David, CIO & B2B Officer focuses on "Creating Consumer Value From Rich Collaborations." In this discussion, Mr. David talks about first-hand steps P&G is taking to optimize its supply chain and explains why today's B2B applications and marketplace exchanges must change to fit the needs of the environment * J.D. Edwards' CTO, Michael Madden, speaks about "Integration In Collaborative Commerce." Mr. Madden discusses current and future technologies for delivering a robust integration framework * AMR Research's VP & GM CPG, Life Sciences and Retail Industry Services, John Fontanella, leads the "SuperSession Panel Discussion with SAP." Designed exclusively to address the challenges currently being faced by today's industry leaders, through an interactive conversation with SAP, Procter & Gamble, and others For more information on Frontline Solutions' Supply Chain Week, visit www.frontlinexpo.com . To attend call 1-877-232-0132, or to exhibit call 1-888-822-4321. About RosettaNet RosettaNet is an independent, non-profit consortium dedicated to the collaborative development and rapid deployment of open Internet-based business standards that align processes within the global high-technology trading network. More than 400 companies representing more than $1 trillion in annual information technology, electronic components and semiconductor manufacturing revenues currently participate in RosettaNet's standards development, strategy and implementation activities. More information on RosettaNet can be found at www.rosettanet.org . About Alliance for Telecommunications Industry Solutions (ATIS) The Alliance for Telecommunications Industry Solutions (ATIS) is a member company organization that is the leader for standards and operating procedures for the telecommunications industry. More than 400 telecommunications companies participate in ATIS' 18 committees, forums, and Incubator Solutions programs, where work focus includes wireline and wireless network interconnection standards, number portability, improved data transmission, Internet telephony, toll-free access, telecom fraud, and order and billing issues, among others. ATIS is accredited by the American National Standards Institute (ANSI). Visit the ATIS web site at www.atis.org . About Telecommunications Industry Forum (TCIF) The Telecommunications Industry Forum (TCIF) is the catalyst to link people, information and technology electronically. TCIF, which is sponsored by the Alliance for Telecommunications Industry Solutions (ATIS), was founded in June 1986 to promote understanding and implementation of global standards, guidelines and emerging technologies involving electronic data interchange, electronic commerce and bar coding. Visit the ATIS web site at www.atis.org . About Advanstar Communications, Inc. Advanstar Communications Inc. is a worldwide business information company serving specialized markets with high quality information resources and integrated marketing solutions. Advanstar has 92 business magazines and directories, 79 exhibitions and conferences, numerous Web sites, and a wide range of direct marketing, database and reference products and services. Advanstar serves targeted market sectors in such industries as art, automotive, beauty, collaboration/e-learning, CRM/call center, digital media, entertainment/marketing, fashion & apparel, healthcare, internet/e-business, manufacturing and processing, pharmaceutical, powersports, science, telecommunications, and travel/hospitality. The Company has over 1,300 employees and currently operates from multiple offices in North America, Latin America, Europe, and Asia. For more information on Advanstar Communications, visit www.advanstar.com . 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SOURCE Advanstar Communications, Inc.