Gag Gift No More - Epsom Salt is Good Company; Movie Character Played by Dennis Quaid Should Celebrate Epsom Salt Gift

Jan 24, 2005, 00:00 ET from Epsom Salt Council

    CHARLOTTE, N.C., Jan. 24 /PRNewswire/ -- In Universal Studios' new movie
 "In Good Company," ad executive Dan Foreman not only faces the humiliation of
 1) getting a much younger boss and 2) discovering his daughter is dating that
 boss, he also gets a gag gift for his birthday: a box of Epsom Salts.
     "We're shocked, absolutely shocked that someone would think of Epsom Salt
 just for 'old' people," quipped Jim Hill, spokesperson for the national Epsom
 Salt Council.  "Frankly, the young boss and daughter should have been jealous
 of such a useful gift!"
     In fact, more and more people of all ages are turning to the age-old
 compound because of its affordable, back-to-basics approach to everything from
 health and beauty, household cleaning, gardening and lawn care, Hill said.
     And, he said, the benefits of Epsom Salt aren't just folklore. Numerous
 studies have demonstrated the wide-ranging benefits of magnesium and sulfate,
 the two major components of Epsom Salt.  For more information, please go
 to .
     Founded in 1993 to help spread the word about Epsom Salt, the Epsom Salt
 Council is made up of the three leading manufacturers and packagers of the
 product. Founding members are Giles Chemical, in Waynesville, N.C.; PQ
 Corporation in Valley Forge, PA; and PICC in New York, NY.

SOURCE Epsom Salt Council