NANJING, China, Dec. 16 /PRNewswire-Asia/ -- GlassesShop.com (GS), a leading on-line optical center in the US, announced that as of December 3, 2009, there will no longer be an extra charge for customers buying glasses online with strong prescriptions, which will benefit most of the site's customers. This discount is the first of its kind, and the company has once again become a pioneer in the reform and optimization of the optical industry.

Lens processing is very difficult for strong prescriptions, particularly low refraction index lenses. Further, the cost is significantly higher as well. Most retail shops would recommend customers choose lenses with a higher refractive index, or the lenses with higher prices.

This is also the case with online retailers featuring low pricings. Zenni Optical, a professional online retailer, charges an extra $9 for the lenses out of the range cyl -8.00 to cyl +6.00. Meanwhile, another well-known online shop requires customers to select the more expensive index 1.60 lenses with cyl 6.00 or more, rather than index 1.499 lenses.

Peter King, CEO of GlassesShop.com, has always insisted that online glasses shops should meet the requirements of most customers. "It is our long-term goal to make lenses with strong prescriptions. Even the most economical index 1.499 lenses are supposed to be suitable for all single-vision glasses."

GS has overcome many assembling difficulties in order to effectively control its costs. "We'll never have any extra charge. All customers will enjoy the most considerate services with equality on GlassesShop.com. This is the principle we'll adhere to," Mr. King added.

    For more information, please contact:

     Northern CMO
     Tel:   +1-866-257-4887
     Email: Northern@glassesshop.com

SOURCE GlassesShop.com

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