DUBLIN, May 11, 2016 /PRNewswire/ --
Research and Markets has announced the addition of the "Global Co-promotion and Co-marketing Partnering Terms and Agreements in Pharma, Biotech & Diagnostics 2010-2016" report to their offering.
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The Global Co-promotion and Co-marketing Partnering Terms and Agreements in Pharma, Biotech and Diagnostics 2010-2016 report provides comprehensive understanding and unprecedented access to the co-promotion and co-marketing partnering agreements entered into by the worlds leading biopharma companies.
This report provides details of the latest co-promotion and co-marketing agreements announced in the pharmaceutical, biotechnology and diagnostic sectors. Fully revised and updated, the report covers details of co-promotion and co-marketing agreements from 2010 to 2016.
For pharmaceutical and biotechnology professionals, the report supplies a detailed understanding and analysis of how and why companies enter co-promotion and co-marketing deals. The majority of deals are multicomponent whereby the licensor retains either a right or option to co-promote/market the resultant product of the research collaboration. There are also numerous pure co-promotion/marketing deals whereby the products originator takes on a co-promotion/marketing partner in order to maximize a products presence in the marketplace.
This report contains a comprehensive listing of all co-promotion and co-marketing deals announced since 2010 as recorded in the Current Agreements deals and alliances database, including financial terms where available, plus links to online copies of actual co-promotion and co-marketing contract documents as submitted to the Securities Exchange Commission by companies and their partners.
- Trends in co-promotion and co-marketing dealmaking in the biopharma industry since 2010
- Analysis of co-promotion and co-marketing deal structure
- Case studies of real-life co-promotion and co-marketing deals
- Access to over 700 co-promotion and co-marketing deal records
- Detailed access to actual co-promotion contract documents
- The leading co-promotion and co-marketing deals by value since 2010
- Most active co-promotion and co-marketing dealmakers since 2010
- The leading co-promotion and co-marketing partnering resources
The available contracts are listed by:
- Company A-Z
- Headline value
- Stage of development at signing
- Therapeutic area
- Technology area
Key Topics Covered:
Chapter 1 - Introduction
Chapter 2 - Trends in co-promotion and co-marketing dealmaking
Chapter 3 - Overview of co-promotion deal structure
Chapter 4 - Overview of co-marketing deal structure
Chapter 5 - Leading co-promotion and co-marketing deals
Chapter 6 - Top 50 most active co-promotion and co-marketing dealmakers
Chapter 7 - Co-promotion and co-marketing agreement contracts directory 2010- 2016
For more information visit http://www.researchandmarkets.com/research/tl76hg/global
Research and Markets
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SOURCE Research and Markets