Mobile Cherple App Now Available in Apple App Store Enables New Social Media Reach to Over 5 Billion Devices

LAS VEGAS, Jan. 5, 2011 /PRNewswire/ -- (CES Conference, Booth #35639) -- Globaltel Media today announced the latest innovation in social media solutions with Mobile Cherple®, a free-use, SMS (Short Message Service) two-way text application for Internet-enabled Apple® iPhones, iPods and iPads with the capability to reach over 5 billion mobile phones globally and promote communications, content sharing and expanding relationships around the world.

The patent-pending Cherple® technology is now available in the Apple iTunes® Store, and features an easy-to-use Web-based interface and the ability to send a text message from Internet-enabled iPhones, iPods or iPads and back to any US cell phone today, making it the ideal platform to have a real-time, two-way chat to all mobile phones using standard SMS text technologies.  No application is required to download on the receiving mobile phone.

Key Facts:

• Nearly 25 million double opted-in mobile numbers currently in Globaltel Media system
• Over 6 million active users on Cherple today in over 160 countries
• Cherple was designed to be white-labeled, customized and "reskinned" to fit any organization's or group's specific branding needs
• Web-based widget feature allows businesses and individuals to assign a specific mobile number to a widget on a Web page, enabling direct text messaging communication for sales, customer service, scheduling and more

Mobile Cherple Enables Users to:

• Mobile Cherple® can be downloaded for free from Apple iTunes Store to any iPhone with 3G, iPod with WiFi and iPad with WiFi or 3G capabilities
• Reach every mobile phone privately and securely in the US via standard SMS text messaging without the receiving mobile having the Internet or a data plan. Cherple requires permission from the mobile user before a chat starts and is designed to be spam-free
• Stay in touch while traveling abroad, without breaking the bank on international SMS text charges – Mobile Cherple enables users to bypass expensive country-to-country SMS text messaging fees

Supporting Quotes:

• Robert Sanchez, President and CEO of Globaltel Media, said: "Globaltel Media created Cherple as a simple way to help users stay connected through SMS text messages without worrying about fees or subscriptions or use. With more than 6 million active users across six continents, and new advanced functionality, Cherple will continue to make it easy for families and friends to economically and conveniently stay in touch on any Internet-connected Apple wireless device, anytime and anywhere and to any US cellular phone, even across international borders, time zones and oceans."
• Ross Fledderjohn, developer of Mobile Cherple, said: "It is exciting to be involved in the development of Mobile Cherple. Social networking sites provide great opportunities for communication, networking and reaching contacts with relevant and personal information. The ability to reach more than 5 billion cellular phones globally with the Mobile Cherple App exponentially increases the potential for both individuals and businesses to stay connected and network at their convenience."

Supporting Resources:

• Cherple Mobile App download available at: http://itunes.apple.com/us/app/cherple-mobile-1-0/id411726296?mt=8
• Text "SMS" to short code 53137 for a demo of Globaltel Media's SMS messaging solutions

There is no cost for an Internet user to initiate and maintain a Cherple conversation.  However, standard messaging and data rates apply to the receiving mobile phone. Cherple adheres to the Mobile Marketing Association's permission-based guidelines and is opt-in/opt-out compliant.

About Globaltel Media

Globaltel Media is the first company to provide true two-way text dialog with rich media from any PC to any mobile phone and back regardless of the wireless technology, wireless operator or wireless device. Globaltel Media connects online users with any mobile device regardless of location, technology, device type or cellular provider. Globaltel Media addresses the needs of customers across a range of vertical markets including social media, healthcare, entertainment, education, government, law enforcement and emergency communications. The company has its headquarters in San Diego, CA. For more information, visit www.globaltelmedia.com.

SOURCE Globaltel Media

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