SINGAPORE, Oct. 12 /PRNewswire-Asia/ -- Tiger Airways Singapore has launched its new and improved Chinese website to reach out to Chinese- conversant customers and in response to feedback from existing customers. The real winners of this launch are travelers and customers of Tiger Airways. They get to enjoy Tiger's "Golden Fortune" promotional deals and low fares.

From now till 14th October 2009, 10,000 "Golden Fortune" seats are on offer from China to Singapore from just CNY1 one way*, excluding taxes and airport charges. Tiger Airways flies to SINGAPORE from Guangzhou, Haikou, Shenzhen and Macau. These fares can be booked online now for travel between 6th Jan and 30th Sep 2010.

Tiger Airways' Chinese website will feature easy to navigate menus, an easy 4-step booking process, and on-site information support to answer frequent customer queries. The website is designed to better serve Tiger Airways customers who are coming from increasingly diverse nationalities and language preferences. The new language capabilities also mean that the carrier can interact with a much wider audience than ever before.

Rosalynn Tay, Managing Director of Tiger Airways Singapore, said, "Customers from China have shown strong support for Tiger Airways and as a result, Tiger Airways has enjoyed tremendous growth since launching our services to Macau in 2005, and to Guangzhou, Haikou and Shenzhen in 2006. With this improved website, we hope that more travelers who prefer to communicate in Chinese visit our website more frequently and discover the low, low fares that we are now known for."

Tiger Airways' English language website, which is the number one searched website on Google in Singapore, has about two million visitors per month and is a sought after channel from an advertising perspective. Tiger's increasing regional footprint and the opportunities for a greater audience with more language options is evidenced by the huge number of overseas visitors to the website. In a recent Hitwise report, http://www.tigerairways.com is consistently among the 'Top Three' websites within Singapore.

To grab Tiger's low, low fares to 19 cities across Asia Pacific visit http://www.tigerairways.com now.

    * Haikou to Singapore

    Media Contact:

     Ronald Wong  / Wy-Lene Yap
     Group Account & Regional Development Director/Account Executives
     Mileage Communications Pte Ltd
     Email:  ronald@mileage.com.sg / wylene@mileage.com.sg
     Tel:    +65-6222-1678
     Mobile: +65-9833-3220  / +65-9643-0847

SOURCE Tiger Airways Singapore

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