Greyhound Launches Second Phase of Improved Customer Travel Experience in Southeast

'Elevate Everything' enhances customer touch points from terminals to buses

Jun 13, 2007, 01:00 ET from Greyhound Lines, Inc.

    DALLAS, June 13 /PRNewswire/ -- Greyhound Lines, Inc. today announced
 it is launching the second phase of enhancing the customer travel
 experience throughout the Southeast starting June 15, just in time for the
 busy summer travel season. The "Elevate Everything" program improves every
 customer touch point to create a more enjoyable travel experience on
 Greyhound. The program has been implemented across the country over the
 last year, with more than 90 cities improved so far. Other cities in the
 Southeast saw similar improvements in April as part of phase one.
     "The changes we're making with Elevate Everything are all about our
 customers. Summer is our busiest time of year, and our customers who are
 visiting family and friends for vacation will notice dramatic improvements
 at every point of their travel experience with Greyhound," said Steve
 Gorman, president and chief executive officer. "We are totally committed to
 our efforts to rejuvenate our iconic brand and meet our customers'
 expectations of a more enjoyable experience."
     During their trips, Greyhound customers will experience newly
 refurbished and clean buses inside and out. The buses feature a new livery
 with the running dog logo outside and more comfortable seats inside, with
 movable armrests, automatic footrests and magazine straps. With nearly the
 entire fleet already refurbished and on the road, customers are being
 exposed to the new look and feel of Greyhound every day across the United
     Drivers and terminal employees received new uniforms, and terminals
 have been upgraded. Many terminals feature new signage, plasma televisions,
 renovated restrooms, new food service areas and much more.
     The company also introduced a new greeter position to answer questions
 and assist customers with their travel needs. The youngest Greyhound
 customers will receive an activity book to entertain them on their journey
 as part of the new Traveling Kids Club.
     "The changes are meant to improve the customer experience from the
 moment they walk into our newly updated terminals until they step off our
 more comfortable, modern and clean buses," said Gorman. "We expect to have
 upgrades completed throughout our entire system by the Thanksgiving holiday
 travel period this year."
     "Elevate Everything" locations -- June 15
     Albany, Ga.               Durham, N.C.              Norfolk, Va.
     Atlanta                   Fayetteville, N.C.        Paducah, Ky.
     Charleston, W.Va.         Greensboro, N.C.          Raleigh, N.C.
     Charlotte, N.C.           Greenville, S.C.          Roanoke, Va.
     Columbia, S.C.            Macon, Ga.                Winston-Salem, N.C.
     Columbus, Ga.             Marietta, Ga.
     About Greyhound
     Greyhound is the largest North American provider of intercity bus
 transportation, serving more than 2,300 destinations with nearly 13,000
 daily departures across the continent. The company also provides Greyhound
 PackageXpress (GPX), as well as charters and shore services. For fare and
 schedule information and to buy tickets call 1-800-231-2222 or visit the
 Web site at

SOURCE Greyhound Lines, Inc.