SAN FRANCISCO and SPRINGDALE, Ark., April 4 /PRNewswire/ -- Pay By
Touch, the leader in biometric payments and personalized marketing, and
Harps Food Stores, Inc., one of the grocery industry's most recognized
independent chains, today announced the debut of 'Harps Rewards with S&H
greenpoints(R)' in Harps' Cabot, Conway, Russellville, Dardanelle, Vilonia,
and Heber Springs, Arkansas locations.
With the new program, Harps' shoppers will earn 10 greenpoints for
every dollar they spend at participating Harps Foods Markets. Shoppers will
be able to redeem their greenpoints either in-store, through the print
greenpoints catalog or online at www.greenpoints.com. Greenpoints rewards
range from movie tickets and household appliances to DVD players, sporting
goods and more.
"Harps Rewards with S&H greenpoints is not just a discount card like
other loyalty programs. Rather, it rewards our shoppers for spending their
grocery dollars with Harps," said Kim Eskew, Executive Vice President,
Harps Food Stores, Inc. "We are extremely pleased to be able to thank our
shoppers for their loyalty over the years by helping them to buy the
products they want and need."
Pay By Touch's S&H greenpoints(R) Reward Program is the digital
reinvention of the Sperry & Hutchinson Company's Green Stamps. The nation's
first loyalty marketing program (circa 1896), the S&H greenpoints program
rewards millions of consumers with points for every dollar they spend at
In addition, Harps Foods has adopted Pay By Touch's SHPROMO(TM) system.
This real-time marketing solution features a sophisticated offer engine
that enables retailers to deliver one-to-one shopper messages in-store
through multiple platforms.
"Our targeted messaging, promotion, and data analytics services provide
Harps Food Stores with the tools they need to succeed in a fiercely
competitive market," said John Rogers, Founder, Chairman and CEO, Pay By
Touch. "We look forward to rolling out the S&H greenpoints program across
all Harps Food Stores, including locations throughout Arkansas, Oklahoma,
The S&H greenpoints debut features helpful Pay By Touch
representatives, signage and promotions in each participating location,
making it easy for Harps Food Stores' shoppers to learn about the program
and get enrolled.
About Harps Food Stores, Inc.
Employee-owned Harps Food Stores have been feeding families in the
communities they serve since the 1930s. Throughout the years, the
Springdale- based grocer has grown dramatically, now operating over 50
locations across Arkansas and in Oklahoma and Missouri. To learn more about
Harps Food Stores, please go to http://www.harpsfood.com/.
About Pay By Touch
Pay By Touch (www.paybytouch.com) is the global leader in biometric
authentication, personalized marketing and payment solutions. Already, more
than 3.6 million consumers are using Pay By Touch services to identify
themselves, make purchases, cash checks and get personalized savings with
the touch of a finger. Pay By Touch services are free for consumers to use
and available in more than 3,000 retail locations across 44 states, the UK
and Singapore. Pay By Touch also provides robust data management and
payment processing solutions for ACH (electronic checking), card-present
and card-not- present debit and credit transactions for retail clients.
Founded in 2002 and headquartered in San Francisco, Pay By Touch employs
800 professionals and holds more than 60 patents worldwide on secure,
convenient and cost-effective transaction solutions.
SOURCE Pay By Touch