SAN FRANCISCO, July 6, 2016 /PRNewswire/ -- Hatch Design appointed their leadership team beginning two years ago and the effort has proven successful. Kat Karpati, director of client services, joined Hatch in April 2014. Kat was previously an account director at Venables Bell and Partners and prior to life on the West Coast, was at Arnold Worldwide. Bonnie Powers, managing director, had previously been MD at Redscout, New York and Cahan & Associates, San Francisco; she moved from Los Angeles to join Hatch in August 2014. Nicole Flores, associate creative director, started in November 2014, having previously been a designer and art director at notable agencies such as Goodby Silverstein and Partners, Hybrid Design and Office.
Defining New White Spaces
Hatch has a rich history of driving affection for brands across CPG, beauty, fashion, retail, wine and beer, technology and entertainment. Being disruptive isn't something new for the agency. "We're excited that these leaders, who bring depth of experience in brand strategy and design thinking, are helping Hatch continue its mission of creating irresistible brands," said Joel Templin, co-founder and creative director.
Hatch has been cultivating expertise in shifting food, beverage and beauty preferences and want to do more work with brands that are driving desire through greater transparency: real, clean and clear ingredients. "It's important that through our work we create a positive impact on how we connect with what we put in and on our bodies," said Katie Jain, co-founder and creative director. "We're excited to be working with both a new generation of innovative brands and iconic companies that are challenging conventions. Kat, Bonnie and Nicole have been shaping this new narrative."
For more information about Hatch, please visit http://www.hatchsf.com
About Hatch Design
Hatch crafts brands that move people to affection. They help clients grow by appealing to people on an emotional, unguarded and lasting level. Since opening its doors in 2007, Hatch has developed brand strategies, identities, packaging, advertising, collateral, environmental and digital design for brands including Apple; Benefit Cosmetics; Coca-Cola: Coca-Cola, Smartwater, Vitaminwater, Odwalla, Seagram's; Credo Beauty; Dolby; Google; JAQK Cellars; Krave Jerky; Modern Table; NBTY: Balance Bar and MET-Rx; New Belgium; Simple Mills; Starbucks; Thrive Algae; Wingtip; Williams-Sonoma; and many others.
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SOURCE Hatch Design