Hauppauge Announces New Japanese Distributor

Bull Will Co., Ltd of Tokyo to Be Official Distributor in Japan

Mar 28, 2005, 00:00 ET from Hauppauge Digital, Inc.

    HAUPPAUGE, N.Y., March 28 /PRNewswire-FirstCall/ -- Hauppauge Digital,
 Inc. (Nasdaq:   HAUP), a leading developer and manufacturer of digital video TV
 and data broadcast receiver products for personal computers, announced today
 that their WinTV-PVR products, used by many PC manufacturers around the world
 for their Windows XP Media Center Edition systems, will now be available to
 the Japanese retail market through a distribution agreement with Bull Will
 Co., Ltd. Of Tokyo.
     The first Hauppauge products to be made available under this new agreement
 are the WinTV-PVR-150, WinTV-PVR-500 and WinTV-PVR-USB2. These are PC based TV
 receivers which have built-in television recorders using high quality hardware
 MPEG encoders.  They will be available starting in April through authorized
 retailers throughout Japan.
     The WinTV-PVR-150 and WinTV-PVR-USB2 will be bundled with the end user
 Hauppauge WinTV2000 application, which allows watching and recording TV on a
 PC, plus ULead's DVD MovieFactory 3.0 for burning WinTV-PVR recorded TV shows
 onto DVD.  The WinTV-PVR-500, a special dual tuner TV receiver designed
 especially for Windows XP Media Center Edition, will include the Microsoft
 Media Center certified Cyberlink MPEG decoder.
     "We are very excited about this new distribution agreement with Bull Will
 for the Japanese market," said Ken Plotkin, Chief Executive Officer of
 Hauppauge Digital, Inc. "Though our products have been available to OEMs
 around the world and are used in many Media Center based PC's, we are looking
 forward to having our WinTV-PVR products available to Japanese consumers."
     Hauppauge Digital, Inc. is a leading developer and manufacturer of digital
 TV and data broadcast receiver products for personal computers.  Through its
 Hauppauge Computer Works, Inc. and Hauppauge Digital Europe subsidiaries, the
 Company designs and develops digital video boards for TV-in-a-window, digital
 video editing and video conferencing.  The Company is headquartered in
 Hauppauge, New York, with administrative offices in New York, Singapore,
 Taiwan, Ireland and Luxembourg and sales offices in Germany, London, Paris,
 The Netherlands, Sweden, Italy, Spain, Singapore and California.  The
 Company's Internet web site can be found at http://www.hauppauge.com .
     About Bull Will Co., Ltd.
     Bull Will Co., Ltd is located at 7F, Kiryu Bldg., 2 Chome 21-1,
 Higashi-Ikebukuro, Toshimaku, Tokyo 170-0013, Japan Tel: 03-5985-6688
 Fax: 03-5985-6669 E-mail: ts@bullwill.co.jp
     Hauppauge and WinTV are registered trademarks of Hauppauge Computer Works,
 Inc. Windows and Windows XP Media Center Edition are trademarks of Microsoft
 Corp. Other product or service names mentioned herein are the trademarks of
 their respective owners.
      Company Contact:
      George Fey   gfey@hauppauge.com
      631-434-1600 ext. 301

SOURCE Hauppauge Digital, Inc.