Havaianas And Disney Announce New Strategic Alliance

Havaianas receives designation as Official Flip-Flops of Walt Disney World and Disneyland Resorts

Aug 10, 2015, 08:23 ET from Havaianas

NEW YORK, Aug. 10, 2015 /PRNewswire/ -- Havaianas, known for energetic and vibrant Brazilian designs in footwear, today announced a new strategic alliance with the Walt Disney World Resort, Disneyland Resort and Disney Vacation Club.

"We are thrilled to have entered into this relationship with the Walt Disney World Resort, the Disneyland Resort and Disney Vacation Club because they embody instant joy much like Havaianas," said Marcio Moura, Havaianas' USA President. "We look forward to creating a harmonious relationship and further expanding opportunities within the Walt Disney World Resort, the Disneyland Resort and Disney Vacation Club in the coming years."

For the past four years, Havaianas has produced Disney-themed flip-flops and this new alliance will give the brand opportunity to further engage with Disney fans. Havaianas will soon be made available for sale to Disney guests at 22 retail locations across the Walt Disney World Resort, the Disneyland Resort and Disney Vacation Club including a dedicated retail build-out at Disney's Blizzard Beach Water Park, Disney's Typhoon Lagoon Water Park and Disney California Adventure Park.

Havaianas is also currently working with Disney Theme Park Merchandise to create exclusive co-branded flip-flops.

Additionally, in November, Havaianas will become an official sponsor of all runDisney races that provide runners with a unique Disney experience.

About Havaianas
Havaianas embodies the fun, vibrant and spontaneous way of Brazilian life. As the original flip-flops created in 1962, Havaianas have been bringing the Brazilian spirit all around the world for products of high quality rubber and bright, joyful designs. Add instant joy to feet with comfort and happiness. http://us.havaianas.com/

About Walt Disney World Resort

Walt Disney World Resort is a contiguous, nearly 40-square-mile, world-class entertainment and recreation destination featuring four theme parks (Magic Kingdom, Epcot, Disney's Hollywood Studios and Disney's Animal Kingdom); two water adventure parks (Disney's Blizzard Beach and Disney's Typhoon Lagoon); 36 resort hotels (26 owned and operated by Walt Disney World Resort, includes eight Disney Vacation Club resort properties); 63 holes of golf on four courses; two full-service spas; Disney's Wedding Pavilion; ESPN Wide World of Sports Complex; and Downtown Disney, an entertainment-shopping-dining complex.  Walt Disney World Resort is also included in vacation packages of Disney Cruise Line. Located in and around Lake Buena Vista, Fla., 20 miles southwest of Orlando, Walt Disney World Resort opened Oct. 1, 1971.  Open daily, year-round.

About Disneyland Resort
The Disneyland Resort features two spectacular theme parks – Disneyland (the original Disney theme park) and the reimagined Disney California Adventure Park – plus three hotels and the Downtown Disney District, comprising unique dining, entertainment and shopping experiences. The Resort's hotels are the luxurious, 948-room Disney's Grand Californian Hotel & Spa, which also features 50 two-bedroom equivalent Disney Vacation Club units; the magical, recently renovated, 975-room Disneyland Hotel – both AAA Four Diamond properties – and the 481-room Disney's Paradise Pier Hotel with its "day-at-the-beach" fun.

About Disney Vacation Club

Disney Vacation Club, a leader in vacation ownership, debuted in 1991 with a flexible, vacation points-based system rather than the traditional fixed-week timeshare model. Today, Disney Vacation Club has more than 200,000 member families, from all 50 states and approximately 100 countries, who have discovered the joys of membership.

Disney Vacation Club Members are able to choose from among a variety of exciting vacation destinations, including a stay at any Disney Vacation Club Resort or one of thousands of other vacation options in destinations around the world. Plus, when purchasing directly from Disney, members can also enjoy the Disney Collection, which includes select Disney Resort hotels, Disney Cruise Line and guided vacations with Adventures by Disney, as well as the Concierge Collection, a portfolio of extraordinary hotels in sought-after destinations. Vacations at a Disney Vacation Club Resort can last anywhere from one night to several weeks.

Media Contact:
Alison Brod Public Relations
Treasure Maddox, 212-230-1800
Treasure@alisonbrodpr.com

SOURCE Havaianas



RELATED LINKS

http://us.havaianas.com