Head Lice Removal Service Opens in Chicago

It's a lousy job, but somebody's got to do it. Hair Fairies - The Head Lice

Helpers - is here to help frantic families as it opens the first and only

head lice removal service in Chicago.

Dec 12, 2007, 00:00 ET from Hair Fairies

    CHICAGO, Dec. 12 /PRNewswire/ -- No two words in the English language
 can stop every parent in their tracks more quickly than "head lice."
 Schools, camps, day care centers, and other kid-centric services are often
 sent into crisis mode when an outbreak occurs, and it is most often the
 parents who are left to fend for themselves to find a solution.
     Thankfully, the pesky bugs that live and crawl on children's heads,
 wreaking havoc on a household for weeks or months, have finally met their
 match thanks to a new business called "Hair Fairies -- The Head Lice
 Helpers." Hair Fairies is the most trusted manual head lice removal service
 around, and recently opened a specialized clinical salon whose sole focus
 is head lice removal at a location in the Lincoln Park area of Chicago.
     Hair Fairies elegant designer-appointed clinical salons rival any
 designer hair salon and provide Game Boys, children's videos on giant flat
 screens and portable DVD players to sit on kids' laps. High-end magazines
 and high-speed wireless access are provided for adults and trained staff
 will educate and dispel myths about head lice.
     Traditionally, if one child in the family has lice, 80% of the time
 siblings will contract them, 75% of the time Mom will become infested and
 20% of the time dad comes down with a case. "It is important to treat the
 whole family, not just one family member," says company founder and
 President, Maria Botham. "Also, there are a lot of misconceptions regarding
 head lice. We help clear those up and help parents through a very stressful
     Hair Fairies also sells their products via the internet for frantic
 parents who cannot make it to their salons. Besides having a full-service
 head lice removal salon in Chicago, Hair Fairies also offers the following
1. In-home lice removal 2. School screenings 3. Information seminars Head lice are a very common problem among school-aged children. Based on national statistics, around 12 million people contract head lice annually; thousands of cases are expected in the Chicago area in 2007. Though head lice are not dangerous, they are annoying, as most schools have a no nit policy, meaning children cannot come to school with "nits" or lice eggs. "Thank goodness Hair Fairies came to Chicago," says a thankful parent. "I did not know what I was going to do when I found out my daughter had head lice." There are still stigmas associated with having lice, which is why most parents don't want to give their names. Hair Fairies tries to help eliminate those stigmas through education, letting parents and children know that head lice are very common and that having head lice is not associated with a lack of cleanliness. In fact, just the opposite is true, as head lice prefer clean hair. Hair Fairies has been a trusted name in the head lice removal business since 1999, and have been featured in national publications such as PEOPLE MAGAZINE. With clinical salons in Los Angeles, New York City, San Francisco, and now Chicago, Hair Fairies has become a leader in helping frantic families plagued with head lice. Over the years since it opened, hundreds of pediatricians, departments of public health, schools, and other health professionals have referred clients to Hair Fairies. And now most insurance carriers cover the cost of their services. "Hair Fairies is the most trusted manual head lice removal service out there," said Maria Botham. "We have perfected a method of safe, effective head lice removal that we stand behind with a 100% guarantee." For more information, call the Head Lice Hotline at 1-877-285-0069 or visit http://www.hairfairies.com.

SOURCE Hair Fairies