Honda Insight Concept Hybrid Vehicle to Debut at Paris International Auto Show

Concept to show styling direction of new, more affordable, hybrid vehicle

Sep 04, 2008, 01:00 ET from Honda

    TORRANCE, Calif., Sept. 4 /PRNewswire/ -- Honda will reveal a concept
 version of its new small hybrid vehicle, to be named Insight, at the 2008
 Paris International Auto Show, October 2, the company announced today. The
 new Insight Concept shares styling cues with the Honda FCX Clarity fuel
 cell vehicle and will provide an early look at the highly-anticipated
 five-passenger hybrid vehicle.
     Going on sale in the U.S. next spring, the all-new purpose-built
 Insight will come to market at a price significantly below hybrids
 available today. From this unique position in the marketplace, the Insight
 will advance the affordability and accessibility of hybrid technology to a
 new generation of buyers.
     "The original Honda Insight pioneered hybrid technology in the U.S. and
 remains a symbol of Honda's commitment to innovative technology and fuel
 efficiency," said Takeo Fukui, Honda Motor Co., Ltd. CEO. "This new Insight
 will break new ground as an affordable hybrid within the reach of customers
 who want great fuel economy and great value."
     The Insight Concept defines a new stage in the evolution of hybrid
 technology by utilizing a more cost-efficient version of Honda's Integrated
 Motor Assist(TM) (IMA(TM)) hybrid technology, resulting in a new level of
 affordability for hybrid customers worldwide. Evoking the innovative
 styling cues first seen in the FCX Clarity, the Insight Concept is designed
 with a low center of gravity and a generous five-passenger cabin, offering
 the kind of driving pleasure and roomy interior that customers have come to
 expect from Honda. While the Insight Concept's aerodynamic design clearly
 identifies its fuel efficient purpose, its five-door access and folding
 rear seats speak to functionality that is designed to meet the needs of
 customers with an active lifestyle. The Insight Concept is a small, fuel
 efficient hybrid car that delivers big style and functionality with a
 healthy dose of fun.
     Honda achieved a significant cost reduction in Integrated Motor Assist
 (IMA) components which should make Insight the most affordable hybrid
 vehicle to date. The production Insight will be offered as a five-door,
 five-passenger hatchback. Numerous technologies, including a function to
 assist customers in achieving more fuel efficient driving habits, will be
 applied to achieve a further improvement in real world fuel efficiency.
 With its affordable price, the new hybrid vehicle will represent the best
 value in its segment. Along with the Civic Hybrid, the new vehicle will be
 produced at an expanded hybrid vehicle production line at the Suzuka
 factory in Japan.
     The Insight is expected to have annual global sales of 200,000 units
 per year -- approximately 100,000 in North America. Following the launch of
 the new Insight, Honda also plans to introduce another unique sporty hybrid
 vehicle based on the CR-Z, first shown at the 2007 Tokyo Motor Show. All
 together, Honda's global sales of hybrids should increase to approximately
 500,000 units a year, or more than 10 percent of its total worldwide annual
 automobile sales.
     The original Honda Insight was introduced in December 1999 as America's
 first gas-electric hybrid car. The first vehicle to break the 70-mpg fuel
 economy barrier, Insight was designed from the ground up to demonstrate the
 ultimate potential for fuel-economy in a two-seater subcompact automobile.
     A leader in the development of cleaner, more fuel-efficient mobility
 products, Honda introduced the first low-emission gasoline vehicles;
 America's first gas-electric hybrid car and the world's first EPA-certified
 hydrogen fuel-cell vehicle, the FCX. In 2007, Honda was named "greenest
 automaker" by the Union of Concerned Scientists for the fourth straight
     For more information and downloadable high-resolution images of the
 Insight Concept and other Honda vehicles, including the Civic Hybrid,
 please visit Consumer information is available at